The internet is full of recycled lists claiming to reveal the “most profitable blog niche ideas.”
But most lack any actual data to back up their recommendations.
That’s why we decided to do something different.
We analyzed 100 blog niches using a comprehensive methodology to identify the top 25 opportunities based on cold, hard numbers.
This included:
- Search volume data
- Keyword difficulty scores
- Average cost per click (CPC)
- Search intent
- Short- and long-term growth trends
For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions:
Growth, monetization, and ranking potential.
These metrics are presented on a five-point scale to help you quickly assess each niche’s strengths and challenges.
Whether you’re launching your first blog or your fifth, these insights will help you make smarter decisions about where to invest your time and energy.
Check out our methodology below, or skip right to the top blog niches of 2025.
Methodology: How We Rated the Blog Niche Ideas
To identify the most promising blog niches of 2025, we developed a scoring system that evaluated 100 niches across three key performance metrics:
Growth Trend (35% of Total Score)
We analyzed historical growth patterns in the U.S. by combining:
- Year-over-year growth (40% weight)
- 5-year growth trend (30% weight)
- 10-year growth trajectory (30% weight)
This weighted average was then converted to a 1-5 scale, with five circles indicating exceptional growth potential.
All growth trend data was sourced from Exploding Topics.
Monetization Potential (35% of Total Score)
We evaluated earning potential by combining:
- Search volume relative to top niches (40% weight)
- Average cost-per-click rates (40% weight)
- User intent (20% weight)—with commercial intent receiving higher scores
Higher scores (more filled circles) indicate stronger monetization opportunities.
U.S. search volume, intent, and CPC data were all gathered from Semrush data.
Ranking Potential (30% of Total Score)
We assessed competition levels based on keyword difficulty:
- 0-20% difficulty = 5 circles (easiest to rank)
- 21-40% difficulty = 4 circles
- 41-60% difficulty = 3 circles
- 61-80% difficulty = 2 circles
- 81-100% difficulty = 1 circle (most competitive)
Keyword difficulty data was sourced from Semrush.
Each niche received a total score based on these weighted metrics, allowing us to identify the top 25 blog niche ideas.
Now that you see how we evaluated these niches, let’s find the right one for YOU with our Three Ps framework.
How to Choose and Validate Your Blog Niche
Want to know the secret to long-term blogging success?
It all comes down to the three Ps: Passion, Potential, and Profitability.
The most successful blogs hit this trifecta.
They’re built around topics you genuinely care about, have substantial audience interest, and offer clear paths to revenue.
Here’s how to find your perfect match.
Step 1: Consider Your Passions
Passion for your blog niche isn’t just a nice-to-have—it’s a competitive advantage.
Why does this first “P” matter so much?
When you genuinely care about your topic, you’ll:
- Stick with it when growth is slow (and trust me, every blogger faces plateaus)
- Develop deeper insights that casual researchers miss
- Create high-quality content that naturally displays E-E-A-T (expertise, experience, authoritativeness, and trustworthiness) signals that Google rewards
- Create authentic content that resonates with fellow enthusiasts
Think about what topics you find yourself researching for fun, discussing with friends, or already have experience with.
These are your passion indicators.
Pro tip: You’ll be creating hundreds—if not thousands—of articles on this topic. Make sure it’s something that won’t feel like a chore six months from now.
Step 2: Research the Niche’s Long-Term Potential
Found a topic you love? Great.
Now let’s evaluate the second “P”—Potential—to make sure this niche has staying power.
First, verify there’s an actual audience for your niche.
Here’s how:
Visit online communities where your potential readers hang out:
- Facebook Groups: Check member count and weekly post volume
- Quora: Analyze question frequency and follower counts
- Reddit: Look for subreddits with at least 10,000 members
For example, when I searched “gardening” on Reddit, I found this active subreddit with 7.8 million members.
Pay attention to:
- Common questions people ask
- Problems they’re trying to solve
- Language they use to describe their challenges
- Products or solutions they’re already using
Now, let’s look at whether your niche is growing or declining.
Open Google Trends and enter your blog niche idea.
Change the time frame dropdown to “Past 5 years” (or a custom timeframe).
For example, “gardening” has stayed fairly steady—and even seen frequent spikes in interest—over the past five years.
This is an encouraging sign that this niche will remain popular over time.
As you review niches, look for the following:
- Upward trend (or fairly steady interest) over time
- Seasonal patterns you can plan content around
- Related topics showing rapid growth
Step 3: Analyze Profitability
Moderate to strong interest in your blog niche is a fantastic start.
But the third “P”—profitability—determines if your blog can actually make money.
Here’s where you validate if people are actively searching for content in your niche.
And what the average CPC for your niche is.
You’ll need a keyword research tool for this step.
I’ll be using Semrush’s Keyword Overview tool for this example.
Note: A free Semrush account gives you 10 searches in Keyword Overview per day. Or you can use this link to access a 14-day trial on a Semrush Pro subscription.
Enter your main niche topic, such as “garden design.”
The “Overview” report tells you everything you need to know to assess this niche’s monetization potential:
- Monthly search volume
- Search intent
- CPC
- Keyword difficulty
For example, “garden design” gets 6.6K searches per month in the United States.
While not as high as some, niching down from the broad category of “gardening” has clear benefits.
This includes much lower difficulty (65% vs. 90%).
Next, look at the “CPC” report.
(The higher the CPC, the more advertisers are willing to pay for clicks, signaling stronger monetization opportunities.)
“Garden design” has a CPC of $1.78, which shows monetization potential.
Pro tip: What’s a “good” CPC? After analyzing CPC data across 100 blog niches, I found the average was $2.09. While this benchmark is useful, don’t chase high CPCs alone—weigh them against competition levels and search volume to find your ideal niche.
With the three Ps as your guide, you can confidently identify a blog niche that’s personally fulfilling and financially rewarding.
Now, let’s explore the top 25 blog niche ideas for 2025.
1. Artificial Intelligence (AI)
In a surprise to no one, “AI” is the #1 blog niche for 2025.
Despite the relatively modest $1.24 CPC, the off-the-charts search volume (1M) makes this an incredibly lucrative opportunity.
But you’ll need to bring your A-game.
This means expert content that demonstrates a deep understanding of the topic.
This is true whether you focus on breaking artificial intelligence news and trends before others do.
Or providing in-depth tutorials and tool reviews to help the everyday person understand and use AI.
Or you could niche down further.
Like the successful AI blog Machine Learning Mastery.
This blog teaches developers “how to get better results, faster” with practical AI tutorials.
Machine Learning Mastery is a great example of how to monetize in this space.
They use display advertising and sell multiple machine learning ebooks and tutorials.
Monetization paths: AI tool affiliate partnerships, display ads, online courses, consulting services, paid newsletters with industry insights
Success requirements: Tech fluency, talent for simplifying complex topics, constant learning mindset, firsthand experience with emerging tools
2. Digital Marketing
Digital marketing is a high-potential niche.
With 426% growth over the past decade and a substantial 165,000 monthly searches, this space offers clear potential to turn your blog into a reliable revenue stream.
But the competition is no joke.
Even the subniches like SEO and content marketing have 100% keyword difficulty.
To stand out in this highly competitive space, you’ll need to create content competitors can’t easily replicate.
Think case studies, original research, firsthand insights, and expert interviews.
For example, Search Engine Journal (SEJ) has found success in the SEO and search marketing subniches with data-backed content written by industry experts.
While there are many ways to monetize a digital marketing blog, SEJ’s strategy includes syndicated content opportunities and banner ads.
Monetization paths: Premium courses, consulting services, display ads, SaaS affiliate programs, members-only communities
Success requirements: Proven campaign experience, analytical mindset, established industry network
3. Cybersecurity
This high-profit niche commands an impressive $11.51 CPC—the second highest on our list.
This makes cybersecurity one of the most profitable blog categories if you can crack the code to ranking.
The 809% growth over the past decade tells you there is serious long-term potential here.
But the 100% keyword difficulty?
It means breaking into this space requires genuine expertise that can’t be faked.
Consider specializing in subniches where competition is slightly less intense.
Like network security, privacy protection, or ethical hacking,
Take the blog Krebs on Security, for example.
The creator of this blog, Brian Krebs, is a former Washington Post journalist.
Krebs has built authority by breaking major security news stories through investigative journalism.
Krebs on Security also has a strong monetization strategy that involves both on- and offline tactics.
This includes display ads, affiliate marketing, and speaking engagements.
Monetization paths: Security tool affiliates, corporate training programs, display ads, consulting, premium newsletters
Success requirements: Verifiable security credentials, ability to explain technical concepts clearly, commitment to staying current with evolving threats
4. Meal Prep
Meal prep has seen remarkable growth (457%) over the past decade.
And it has no signs of slowing down.
It’s also slightly more accessible than some top niches, with 75% keyword difficulty.
(Plus, check out that healthy $5.24 CPC).
But what makes this niche particularly attractive is its evergreen appeal.
People will always need convenient, healthy eating solutions that save time and money.
Success here hinges on authenticity.
Thoroughly test your recipes, document each step visually, and provide specific troubleshooting tips from your own kitchen experiences.
Combine high-quality photography with practical, real-world advice that readers can’t find in generic recipe collections.
Note: “Food” is one of the most profitable blog niches, averaging $9,169 per month in revenue, according to a RankIQ study.
For example, Sweet Peas and Saffron, a popular meal prep blog, features step-by-step directions and storage and reheating instructions for each recipe.
They also monetize their blog in a few tasty ways:
- Display ads
- Amazon’s affiliate marketing program
- Downloadable meal plans
Monetization paths: Recipe ebooks, meal planning subscriptions, display ads, cooking equipment affiliates, sponsored content from food brands
Success requirements: Culinary knowledge, food photography skills, process documentation abilities
5. Wellness
Wellness has doubled in popularity over the last decade, showing steady 100% growth.
With 77% keyword difficulty, this niche offers a somewhat more accessible entry point.
Another bonus? Strong audience interest (49,500 monthly searches).
Rather than covering the entire field, consider focusing on subniches where you can establish deep expertise.
Like sleep, stress management, or mindfulness practices
Balance science-backed information with relatable personal experiences.
Readers want evidence that wellness practices actually work, preferably from someone who’s implemented them in real life.
For example, Wellness Mama has built a devoted blog following.
The family-focused natural living content is tested and reviewed by researchers and medical advisors, which builds trust and credibility.
As for monetization?
Wellness Mama has a podcast and multiple cookbooks.
They’re also in various affiliate marketing programs.
Monetization paths: Wellness product affiliates, online courses, digital journals/planners, brand partnerships
Success requirements: Relevant credentials or personal transformation story, ability to cite research accurately, consistent content that builds trust
6. Home Remodeling
Love to DIY home projects?
The home remodeling blog niche offers enticing numbers:
- 60% keyword difficulty (lower than many of our top niches)
- $5.22 CPC
- Consistent growth: 41% YoY; 65% 5Y; 39% 10Y
To shine in this niche, demonstrate real expertise, whether you focus on home decor or kitchen redesigns.
Readers want detailed cost breakdowns, material recommendations, and step-by-step instructions that result in successful outcomes.
High-quality before/after photos and video tutorials will separate your blog from competitors.
Young House Love is a prime example of home remodeling niche mastery.
They document real renovation projects with detailed cost breakdowns and process photos that show every step.
They’ve also monetized through multiple book deals.
And have their own lighting line at a major retailer, showing the diverse money-making potential of this niche.
Monetization paths: Tool/material affiliates, online courses/tutorials, digital downloads, sponsored content
Success requirements: Construction/remodeling experience, step-by-step tutorial ability, video production capabilities
Pro tip: Diversify your blog monetization strategy. Multiple income streams not only help you earn more overall, but they also provide crucial protection if one revenue source slows down.
7. Debt Management
Talk about the sleeper hit of blog niches.
Debt management has an eye-popping $15.50 CPC—the highest on our list.
Despite a relatively modest search volume (2,900 monthly searches), this niche presents a golden opportunity for monetization.
Plus, the 63% keyword difficulty makes it more accessible than many top niches.
But here’s the catch:
As a Your Money, Your Life (YMYL) topic, Google holds financial content to much higher standards.
You’ll need to demonstrate legitimate expertise to rank.
Success requires establishing E-E-A-T signals through author credentials (financial certifications help), expert contributions, and comprehensive, accurate advice backed by authoritative sources.
Trust is everything here.
Focus on transparency, avoid get-rich-quick promises, and show readers a clear path to financial improvement.
Personal stories (with receipts) will be a differentiator in this niche.
Note: Finance blogs are popular and profitable. According to RankIQ, bloggers in this niche earn an impressive average of $9,100 per month, making it one of the most lucrative blogging categories.
While there are plenty of smaller blogs in this niche (with low traffic) many of the major players are blogs run by financial institutions.
Like this one:
But with a solid SEO strategy and high-quality content, you’ll have a good shot at breaking through on the SERPs.
Monetization paths: Financial product affiliates, debt management courses, one-on-one coaching, financial planning templates
Success requirements: Financial credentials, ethical marketing approach, ability to simplify complex concepts
8. Pet Health
Pet parents take the health of their fur babies seriously, which is evident by the 72% growth of this niche over the past decade.
It also has moderate keyword difficulty (64%).
And an impressive $5.15 CPC.
Of course, the lower search volume (1,300) isn’t ideal.
But it’s offset by this niche’s commercial intent.
To succeed in this space, create detailed guides on specific health conditions, prevention strategies, and nutrition advice.
Remember, this is another YMYL niche where Google demands expertise.
Veterinary credentials or partnerships with pet health professionals will boost your credibility and ranking potential.
A pet health blog that exemplifies all of this is Preventive Vet.
The blog’s content is written and reviewed by veterinarians, pet behavioral consultants, and pet trainers.
They’ve also monetized in multiple ways, with products and services tailored to their ideal customer:
Pet parents (and pets, of course).
This includes books, dog toys, and virtual and in-person dog training courses.
Monetization paths: Pet insurance affiliates, health supplement partnerships, premium care guides, telemedicine referrals
Success requirements: Animal health knowledge, ability to research medical topics thoroughly, genuine passion for animal welfare
9. B2B Sales
Interest in B2B sales has exploded with 191% growth over the past decade.
Yet it remains surprisingly accessible with just 50% keyword difficulty.
This rising star niche sits in a sweet spot.
There’s enough search volume (14,800 monthly searches) to drive traffic.
But it doesn’t have the cutthroat competition of broader business categories.
What works here? Real results.
Share actual sales frameworks you’ve used, document real client acquisition processes, and provide email and cold-calling templates.
Focus on specific industries, sales challenges, or buyer journey stages to carve out your unique positioning.
The Close Blog is a great example of this.
The content is tailored to startups and small business owners.
And it’s written by industry experts.
While Close uses its blog to generate leads for its CRM, it’s not the only way they monetize.
They also run an affiliate program, offering 30% commission on each referred paying customer.
Monetization paths: SaaS affiliate programs, sales training courses, consulting services, lead generation tools
Success requirements: B2B sales experience, strategic thinking, ability to demonstrate ROI clearly
Further reading: 16 Proven B2B Marketing Strategies That Get Results
10. Weight Loss
“Weight loss” is a powerhouse blog niche with awesome monthly search volume (165,000).
And undeniably strong monetization potential ($5.99 CPC).
Despite minimal year-over-year growth, the five-year trend is positive, with an increase of 78%.
(This isn’t surprising, considering the weight loss medicine “Ozempic” gets 1.5 million searches alone.)
The issue?
100% keyword difficulty means you’re competing against established health authorities and major publications.
This YMYL niche requires genuine expertise and trustworthiness.
Consider specializing in targeted subniches to find less competitive angles.
Like weight management for specific health conditions or demographic groups.
Personal stories of success—with real before and after photos—will be especially impactful.
For example, the weight loss blog Runs for Cookies features the creator’s personal story of losing 125 pounds.
This establishes trust and credibility with readers (and search engines).
Runs for Cookies’ monetization strategy includes Amazon’s affiliate program and display ads.
As an avid runner, Runs for Cookies recommends their favorite clothes and accessories based on personal experience.
This gives their suggestions authenticity and trustworthiness, helping to encourage sales.
Monetization paths: Nutrition program affiliates, fitness equipment partnerships, meal planning subscriptions, fitness products, coaching services
Success requirements: Health/nutrition credentials, ability to interpret scientific studies accurately, responsible content approach
11. Skincare
Skincare has seen long-term growth of 400% over the last decade.
(Though the recent 13% year-over-year dip suggests potential market saturation.)
With 90,500 monthly searches and a keyword difficulty of 91%, this is a challenging but potentially rewarding space.
But if you’re going the affiliate or sponsored content route, be warned:
Readers want genuine product recommendations and advice.
They can see through endless glowing reviews just to push affiliate links.
Take the popular blog Lab Muffin Beauty Science, for example.
Its creator holds a PhD in chemistry.
And uses their expertise to break down the science behind beauty products.
This helps readers separate fact from marketing hype.
To monetize, Lab Muffin Beauty Science uses multiple income streams:
- Display ads
- Affiliate links
- Ebooks
- Sponsored content
This mix allows the blog to generate revenue while staying true to its mission of providing science-backed beauty insights.
Monetization paths: Product affiliates, sponsored reviews, subscription content, ecommerce products
Success requirements: Dermatological knowledge, consistent product testing, high-quality photography skills
12. Productivity
Productivity has a surprisingly high CPC of $9.80—the third highest on our list.
Even better?
This blog niche has shown consistent growth across multiple timeframes:
- 17% YoY
- 58% over five years
- 44% over the last decade
Clearly, our collective obsession with doing more in less time isn’t fading.
But at 93% keyword difficulty, you’ll face stiff competition from established productivity giants.
Success here demands more than rehashing the same time management tips everyone’s already heard.
Develop and test original productivity systems, create custom tools your audience can’t find elsewhere, and share firsthand stories of how you maintain productivity.
The Zen Habits blog is a stellar example of this.
Its creator focuses on habit formation from their firsthand experiences.
Like writing a novel, tripling their income, running marathons, and much more.
While the blog’s design is minimal and doesn’t feature display ads, Zen Habits has multiple monetization paths.
This includes books and a paid membership with workshops and video courses.
Monetization paths: Productivity app affiliates, digital planners/templates, premium courses, coaching services
Success requirements: Demonstrated personal productivity expertise, system development skills, ability to measure and communicate results
13. Real Estate Investment
Real estate investment may have plateaued in growth this year (0% YoY).
But its 10-year growth trend reveals the bigger picture:
This niche has staying power.
But this YMYL topic is heavily gated by Google’s quality standards.
(Plus, it has a hefty 99% keyword difficulty score.)
You’ll need more than theoretical knowledge to break through.
Actual investing experience or genuine expertise is non-negotiable.
Readers in this space are often willing to invest in premium content, tools, and services that deliver real value.
Focus on creating content backed by data analysis, market research, and documented case studies of your own investments.
Transparency about both successes and failures will help establish the authenticity this space demands.
A great example in the real estate investing niche is BiggerPockets.
This blog blends real estate news and educational content with personal success stories.
BiggerPockets monetizes through multiple paid membership plans that provide added value to its target audience.
This includes investing tools for property and rent analysis, forum access, and active deal listings.
Monetization paths: Property management software affiliates, investment courses, membership communities, lead generation for services
Success requirements: Real estate investing experience, market analysis skills, understanding of investment financing
14. Financial Management
Financial management strikes the perfect balance as an evergreen niche:
- Healthy long-term growth: 16% YoY, 94% 5Y, 56% 10Y
- Lower keyword difficulty: 79% (while not technically “low,” it’s not insurmountable for a financial topic)
- Great revenue potential: $6.27
But it’s a YMYL topic, and you know what that means.
While not as impenetrable as some finance niches, you’ll still need to demonstrate clear knowledge and authority to rank well.
Niche down to specific audience segments rather than trying to cover all aspects of personal finance.
Like young professionals, small business owners, or retirees,
This will help you establish deeper expertise in a less competitive subset.
Original case studies, data analysis, and practical tools like calculators or spreadsheets provide the value that readers and search engines reward.
Mr. Money Mustache is a great example of a blog that makes financial advice accessible—and entertaining.
Their slogan is “financial freedom through badassity,” after all.
Its creator shares firsthand tips on living frugally and retiring young.
Aside from a display ad or two, Mr. Money Mustache monetizes through affiliate marketing.
On “MMM Recommends,” you’ll find various product recommendations from the blog’s creator.
Including credit cards, financial trackers, and investment firms.
Monetization paths: Financial product affiliates, budgeting tools, investment guides, financial planning services
Success requirements: Financial literacy, data analysis skills, ability to explain complex concepts clearly
15. Self-Care
Self-care has quietly transformed from buzzword to established niche, with impressive 250% growth over the past decade.
Plus, at 73% keyword difficulty, it offers a more approachable entry point than many top niches on our list.
The challenge?
A lower $0.98 CPC means you’ll need volume or creative monetization strategies to maximize revenue.
Success in this space comes from authentic, practical content that goes beyond generic advice.
Consider focusing on specific aspects of self-care where you can carve out your niche.
Like morning routines, digital detox strategies, or stress management techniques.
Take The Blissful Mind, a self-care blog designed for busy professionals seeking balance and mindfulness, for example.
It offers practical self-care tips and routines tailored to hectic schedules.
As for revenue streams?
They monetize with products that naturally complement this niche: a planner, journal, and guide.
These offerings provide readers with tangible tools to put self-care into practice, reinforcing the blog’s mission while generating income.
Monetization paths: Wellness product affiliates, self-care planners/journals, guided meditation courses, digital downloads, subscription boxes
Success requirements: Personal wellness experience, consistency in practice, ability to balance science with accessibility
16. Career Development
Career development has emerged as a standout niche, with 107% growth over the past five years.
The strong growth and relatively approachable competition (61% keyword difficulty) make it an attractive option, whether you’re a new or seasoned blogger.
Specificity and actionable advice are the keys to success in this niche.
Focus on particular industries, career stages, or workplace challenges where you have firsthand experience.
Document real career transitions, share authentic workplace stories, and create practical resources.
Like resume templates and interview scripts.
For example, The Muse, a well-known career blog, shares advice on everything from skill development to team building.
They also feature company profiles and job listings.
When it comes to monetization, The Muse offers a variety of revenue streams designed to help readers land their dream jobs.
This includes personalized resume reviews and career coaching services.
Monetization paths: Resume services, career coaching, professional course affiliates, job board partnerships
Success requirements: Professional experience, networking abilities, understanding of hiring processes
17. Green Technology
Green technology offers a rare combination: moderate competition (58% keyword difficulty) and solid monetization potential ($5.01 CPC).
But the relatively low search volume (1,900 monthly searches) means success hinges on attracting highly targeted, high-intent website traffic.
To make the most of this niche, focus on content that aligns with user intent.
Readers want the science behind green technology and actionable ways to reduce their carbon footprint in their own homes.
This is why product reviews will be big in this niche.
Stay ahead of emerging trends and policy changes to position your blog as a forward-thinking resource.
For example, CleanTechnica covers energy efficiency, geothermal energy, Tesla products, and more.
They also provide in-depth electric vehicle reviews.
To monetize, CleanTechnica leverages multiple revenue streams, including display ads and an ecommerce store.
So, they can generate income while continuing to champion sustainable tech.
Monetization paths: Eco-friendly product affiliates, sustainable technology reviews, green living courses, consultation services
Success requirements: Environmental knowledge, technical understanding, ability to make complex innovations accessible
Pro tip: Interested in joining an ad network to monetize your blog? Pay special attention to niches with high monthly search volume. You’ll need 50,000 monthly sessions just to qualify for Mediavine, the ad platform used by 40% of bloggers earning $2K+/month (RankIQ).
18. B2C Sales
Business-to-consumer (B2C) sales shows promising growth (+300% over the last 10 years).
But it also has surprisingly low competition at just 32%.
This provides an accessible entry point for bloggers with B2C sales experience.
While the search volume is low (720 monthly searches), the ease of ranking makes this an attractive option.
Share specific sales scripts, customer journey maps, and proven conversion optimization techniques backed by real-world experience.
Consider specializing in particular sales channels (ecommerce, retail, subscription services) or customer segments where you have hands-on experience.
With such minimal competition, you have a genuine opportunity to establish authority relatively quickly compared to more crowded niches.
Now, let’s look at a successful blog in this niche.
Sales Gravy helps sales professionals sharpen their skills, close more deals, and navigate sales slumps with confidence.
To monetize, Sales Gravy offers virtual sales workshops and online courses.
This lets them turn their expertise into valuable training resources for their audience.
Monetization paths: Sales tool affiliates, sales templates/scripts, training courses, consulting services
Success requirements: Consumer sales experience, customer psychology understanding, testing and optimization skills
19. Consumer Tech
Surprised to find a tech niche with just 34% keyword difficulty?
Consumer tech has an unusually accessible entry point.
But don’t let the recent dip in YoY growth (-6%) fool you.
The 233% growth over the last 10 years demonstrates this niche’s staying power.
What sets successful tech blogs apart?
Thorough, hands-on testing that goes beyond surface-level reviews.
Anyone can summarize a spec sheet, but readers value authentic insights and detailed performance reviews.
Focus on specific product categories or user needs where you have genuine expertise rather than trying to cover the entire consumer tech landscape.
A standout example in this niche is RTINGS.
The blog features objective product testing using standardized methodologies and scoring systems.
Run by a team of engineers, testers, technical writers, and developers, their content is high quality and trustworthy.
This credibility is essential, especially if you want to monetize product reviews through affiliate programs, as RTINGS does.
Monetization paths: Product affiliates, sponsored reviews, comparison guides, tech accessory partnerships
Success requirements: Technical knowledge, testing methodology, clear communication of complex features
20. Health
The health niche pulls in a whopping 368,000 monthly searches.
Not to mention that juicy $4.67 CPC.
But don’t start drafting “10 tips for better health” articles just yet.
As a YMYL topic, health content faces Google’s toughest quality filters.
Without medical credentials or expert partnerships, you’ll struggle to gain traction.
Your best bet?
Niche down to specific health conditions where you have firsthand experience or certified knowledge.
And back everything with scientific research and insights from medical professionals.
This is what Healthline, a popular blog in the health niche, does.
Their articles are written by health writers and reviewed by medical professionals, which helps establish trust and credibility.
To monetize, Healthline uses multiple revenue streams that align with its audience’s interests.
This includes advertising, sponsored content, and affiliate links.
Monetization paths: Health product affiliates, wellness programs, supplement partnerships, telehealth referrals, digital downloads/plans
Success requirements: Medical/health credentials, research skills, ability to translate complex information responsibly
21. Books
What this evergreen category lacks in CPC ($0.68), it makes up for in passionate audience engagement.
(Check out that 368,000 monthly search volume).
But you’ll need a distinctive angle that sets you apart from established literary blogs to break into this competitive space.
Consider niching down to underrepresented genres, specialized reading guides for particular audiences, or unique book curation approaches.
Authentic book reviews and recommendations are crucial here. Insightful commentary and humor also work well.
For example, Book Riot stands out in this niche with diverse book coverage, literary-themed product reviews, and multiple themed newsletters.
They’ve also taken a creative approach to monetization with their own book subscription box.
Curated by Book Riot editors, each box delivers hand-selected books tailored to the customer’s preferences.
Monetization paths: Book affiliate programs, product recommendations, subscription book clubs, author partnerships, premium reading guides
Success requirements: Genre expertise, analytical reading skills, consistent content production
22. Cryptocurrency
Thinking about riding the crypto wave?
This niche has skyrocketed with a mind-blowing 700% growth over the past decade.
With 135,000 monthly searches, there’s no shortage of people hungry for crypto content.
Here’s the catch
You’re facing 100% keyword difficulty.
Google won’t let just anyone rank here—this is serious YMYL territory.
Focus on educational content that helps readers understand blockchain fundamentals or risk management strategies.
Share your personal experiences (both wins and losses) to build authenticity.
Success requires genuine expertise through technical accuracy, responsible advice, and transparent disclosure of your own involvement with digital assets.
The CoinDesk blog is a powerhouse in crypto news.
Backed by financial journalists and technical experts, they cover the latest trends, regulations, and market moves.
CoinDesk monetizes its blog with a solid mix of methods:
- Display ads
- Sponsored content
- Industry events
Monetization paths: Crypto exchange affiliates, trading tool partnerships, educational courses, premium market analysis
Success requirements: Blockchain knowledge, trading experience, ability to explain complex concepts clearly
23. Remote Work
Interest in remote work has grown steadily (460%) over the past decade.
In fact, 60,500 people search for “remote work” each month.
But the low $0.83 CPC isn’t ideal.
This means you’ll need more than display ads to make money in this niche.
Addresses specific challenges in your content to stand out.
Like maintaining work-life boundaries, building virtual team culture, or optimizing home office setups for different living situations.
Consider focusing on particular remote work scenarios to excel in areas with less content saturation.
Like digital nomads, hybrid teams, or specific industries.
Remote.co is a strong example of a successful blog in the remote work space.
Their blog covers content for job seekers and remote employees/leadership.
Like spotting job scams, high-paying WFH jobs, onboarding employees, and virtual collaboration tips.
Remote.co monetizes through multiple channels.
Including paid memberships for job seekers looking for their next remote opportunity.
Monetization paths: Remote work tool affiliates, sponsored content, productivity courses, virtual team training, home office equipment partnerships
Success requirements: Remote work experience, productivity system knowledge, ability to document effective practices
24. Web Design
Looking to capitalize on a niche with serious earning potential?
Web design has an impressive $8.84 CPC—the fourth highest on our list.
Recent trends show encouraging growth: 31% over two years.
And the 49,500 monthly searches indicate plenty of audience interest.
But breaking into this high-competition space (96% keyword difficulty) requires demonstrating legitimate design expertise.
You can’t fake it here.
To stand out, share your actual processes and projects.
And create tutorials that show your personal approach to design problems.
Stay current with emerging design trends and technologies to maintain credibility in this field.
A standout in the web design space, the blog CSS-Tricks delivers practical advice and in-depth design problem-solving articles.
Owned by cloud service provider DigitalOcean, CSS-Tricks helps funnel leads to its parent company’s products.
Including Cloudways, a web hosting provider.
It also generates revenue through sponsorship opportunities.
Monetization paths: Design tool affiliates, premium templates, UI kits, design courses, logo and designer tools, client referral programs
Success requirements: Web design portfolio, technical knowledge, visual communication skills
25. Passive Income
Dreaming of making money while you sleep?
You’re not alone—passive income has seen 115% growth over the past decade with 49,500 monthly searches.
But just regurgitating what’s already out there won’t cut it.
Readers (and search engines) want to see that you know what you’re talking about.
Document your actual passive income streams with real numbers and transparent insights.
In a niche filled with get-rich-quick schemes, your authentic experiences and realistic expectations will build trust that keeps readers coming back.
The Smart Passive Income blog is a long-time favorite in this space.
Its content helps readers become entrepreneurs and build passive income streams for sustainable success.
But Smart Passive Income isn’t just about advice—it’s a business itself.
They monetize through multiple channels:
- Paid community with workshops and masterminds
- SaaS tools
- Live events
- Affiliate marketing
Monetization paths: Business tool affiliates, premium courses, membership communities, downloadable resources
Success requirements: Proven income streams, financial transparency, systems development experience
Your Next Move: Bring Your Blog Idea to Life
The best blog niche ideas aren’t the ones with the biggest numbers—it’s where your expertise meets market opportunity.
Before you commit, ask yourself:
- Do you have real knowledge in this area?
- Can you consistently create content here?
- Does the monetization align with your goals?
Remember: Differentiation beats competition every time.
Ready to bring your blog idea to life?
Learn how to start a blog with our step-by-step guide, including a 12-month action plan and downloadable checklist.
The post 25 Best Blog Niche Ideas <br>(Data Study) appeared first on Backlinko.