How Google Protects Searchers From Scams: Updates Announced via @sejournal, @MattGSouthern

Google’s AI-powered security now blocks 20x more scams in search results, Chrome, and Android. The post How Google Protects Searchers From Scams: Updates Announced appeared first on Search Engine Journal.

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Share of Search: How to Calculate, Use, And Improve It

For example, let’s say your brand gets 20,000 searches in a month, and your three main competitors get 15,000, 10,000, and 5,000 searches, respectively. The total branded search volume in…

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Apple May Add AI Search Engines to Safari As Google Use Drops via @sejournal, @MattGSouthern

Apple is exploring AI search engines like ChatGPT for Safari, signaling a shift from Google’s $20B deal. How will this reshape search competition? The post Apple May Add AI Search…

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PPC Keyword Research for Google Ads: A First-Timer’s Guide

When I asked experts for their #1 PPC tip for beginners (see my introduction to search ads), many said it’s smart to focus on keywords that are less popular, more…

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ChatGPT Leads AI Search Race While Google & Others Slip, Data Shows via @sejournal, @MattGSouthern

ChatGPT leads the AI search market with an 80% share, while traditional search engine use reportedly declines. The post ChatGPT Leads AI Search Race While Google & Others Slip, Data…

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The Simple SEO Strategy = 639% More Traffic

Using a repeatable SEO strategy is the only way to … Keep Learning > The post The Simple SEO Strategy = 639% More Traffic appeared first on Gotch SEO Academy.

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Factors To Consider When Implementing Schema Markup At Scale via @sejournal, @marthavanberkel

Structured data isn’t just for rich results; it helps AI to understand. Learn how Schema Markup at scale drives visibility, authority, and real business outcomes. The post Factors To Consider…

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How to optimize content for AI LLM comprehension using Yoast’s tools

As AI-driven search engines rewrite the rules of content visibility, one thing is clear: optimization isn’t dead — it’s evolving. Large language models (LLMs) like ChatGPT, Google’s Gemini, and Perplexity…

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Does Word Count Matter for SEO? A Data-Driven Analysis

Word count is not a direct Google ranking factor. Google’s … Keep Learning > The post Does Word Count Matter for SEO? A Data-Driven Analysis appeared first on Gotch SEO…

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It’s Official: Google Launches AI Max for Search Campaigns via @sejournal, @brookeosmundson

Google introduces AI Max for Search, expanding query reach, adaptive creative, and better controls to boost performance while maintaining transparency for advertisers. The post It’s Official: Google Launches AI Max…

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