Google Says AI Clicks Are Better, What Does Your Data Say? via @sejournal, @MattGSouthern

Google claims AI is making Search more useful and clicks more valuable. Check whether that holds true for your content. The post Google Says AI Clicks Are Better, What Does…

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ChatGPT Is Using Google Search – We Tested It

Last month, Abhishek Iyer ran a sharp experiment: He created a brand-new nonsense term, got it indexed only in Google, and then asked ChatGPT about it. ChatGPT returned a perfect…

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Ecosia & Qwant Launch European Search Infrastructure via @sejournal, @MattGSouthern

Ecosia begins using its own search index in France, part of a joint effort with Qwant to reduce reliance on U.S. tech providers. The post Ecosia & Qwant Launch European…

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Ask An SEO: Why Aren’t My Pages Getting Indexed? via @sejournal, @HelenPollitt1

Sitemap? Check. Crawl request? Check. Indexing? Still not happening. Helen Pollitt explains why in this week’s Ask An SEO. The post Ask An SEO: Why Aren’t My Pages Getting Indexed?…

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Claude Opus 4.1 Improves Coding & Agent Capabilities via @sejournal, @MattGSouthern

Anthropic has released Claude Opus 4.1, which is said to deliver better coding and agent performance with improved safety. The post Claude Opus 4.1 Improves Coding & Agent Capabilities appeared…

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Reddit SEO Guide to Increasing Brand Visibility in Google in 2025

Have you noticed Reddit showing up more and more in search results lately? You’re not imagining it. Reddit has quietly become a major player in Google’s search ecosystem and will…

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Google Ecommerce SERP Features 2025 Vs. 2024 via @sejournal, @Kevin_Indig

What’s replacing product grids? This year-over-year analysis of Google’s ecommerce SERPs highlights the rise of AI Overviews, visuals, and disappearing UGC. The post Google Ecommerce SERP Features 2025 Vs. 2024…

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How to Run a Competitor Traffic Analysis (9 Steps)

You know that feeling when you see a brand new competitor swooping in and snatching leads away from you? It can make you start questioning your whole approach. But instead…

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The Future Of Search: 5 Key Findings On What Buyers Really Want via @sejournal, @MattGSouthern

AI answers, offline calls, and voice search are reshaping how buyers act. This report breaks down what that means for your search strategy. The post The Future Of Search: 5…

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My Complete AI Content Process for Ahrefs

I’ll be honest: there are parts of my job that I don’t like. Writing my 500th article on content gap analysis because we found a new long-tail keyword to target….

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