Redesigning onboarding for impact: A service design approach
First impressions stick, especially in UX. When we saw that new users of our Yoast SEO for Shopify app were skipping key steps or dropping off early, we knew our…
Read More »Run An Ecommerce SEO Audit in 4 Stages [+ Free Workbook]
An ecommerce SEO audit is a 360-degree review of your website’s SEO performance in terms of technical setup, on-page optimization, site structure, backlink profile, and more. Think of it like…
Read More »Payment Processor Startup Finix Announces WooCommerce Plugin via @sejournal, @martinibuster
The Finix plugin enables WooCommerce merchants to accept major payment methods, including Apple Pay and bank transfers. The post Payment Processor Startup Finix Announces WooCommerce Plugin appeared first on Search…
Read More »Google Seems More Biased Towards Big Brands Than ChatGPT and Perplexity
I looked at the top 50 websites mentioned in Ahrefs Brand Radar for Google AI Overviews, ChatGPT, and Perplexity. This is across ~76.7M AI Overviews, 957k ChatGPT prompts, and 953.5k…
Read More »AI-Generated Content Does Not Hurt Your Google Rankings (600,000 Pages Analyzed)
If you think about it, there is no clearer signal than the fact that Google has rapidly rolled out AI Overviews (and now AI mode), both of which are basically…
Read More »Generative Engine Optimization (GEO): How to Win in AI Search
Generative Engine Optimization (GEO) is quickly becoming one of the most important new topics in search. As large language models (LLMs) change how users discover brands and make decisions, GEO…
Read More »Does Being Mentioned on Highly Linked Pages Influence AI Mentions?
These are prominent pages on the web and those that other websites have deemed worthy of linking to. Having your brand present on these pages means you likely have more…
Read More »Human-Centered SEO: How To Succeed While Others Struggle With AI via @sejournal, @martinibuster
Machines cannot replace skilled marketers who understand the role of human behavior signals that drive rankings. The post Human-Centered SEO: How To Succeed While Others Struggle With AI appeared first…
Read More »5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience via @sejournal, @alexanderkesler
Want better B2B results? Combine traditional and digital marketing with AI, intent data intelligence, and geotargeting to enhance B2B buyer engagement. The post 5 High-Impact Ways To Integrate Traditional &…
Read More »Essential WordPress Plugins Every Site Should Have via @sejournal, @martinibuster
A practical list of reliable WordPress plugins every website owner should consider, from SEO to caching, security, backups, and more. The post Essential WordPress Plugins Every Site Should Have appeared…
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