JTBD + Content: Using Product Reviews to Drive Content Strategy

This is a step-by-step workflow for using software review sights to mine insights on problems, pain points, and JTBD to inform customer, content, and keyword research.

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How to Fix Schema Validation Errors

Everyone wants to log in to Google Search Console to find their website is error-free and running perfectly. This is rarely the case, unfortunately. The good news is schema validation…

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SEO Basics: What is keyword research?

If you have a business nowadays, your website might just have become your lifeline. There’s no time to waste: Let’s get started with SEO and improve your rankings in Google….

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Convince Your Boss to Send You to MozCon Virtual 2021 [Plus Bonus Letter Template!]

You’re already well acquainted with the benefits of MozCon. Maybe you’re a MozCon alumnus, or you may have lurked the hashtag once or twice for inside tips. You’ve likely followed…

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How to Launch a Business With PPC Ads

You came up with an idea, did your research, maybe even found some funding. You are ready to launch a business — but how do you get people to your…

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Squarespace Subscriber and Revenue Statistics for 2021

Squarespace is a popular website building platform. Launched publicly in 2004, the company hit a milestone of $100 million in bookings in 2015. Today, Squarespace has 3.79 million subscribers and…

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Page Level Query Analysis at Scale with Google Colab, Python, & the GSC API [Video Instructions Included]

Given the apparent limitations with the Google Search Console traffic data available to the SEO community, the data engineering team at Inseev Interactive developed a simple script that allows you…

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Got a great WordPress project? Apply for our Diversity fund

WordPress wouldn’t be WordPress if it wasn’t for the people. A strong community that’s open to anyone that wants to do something with this open-source platform. But also a community…

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Facebook ‘Neighborhoods’ Makes it Easy For Locals to Connect via @sejournal, @MattGSouthern

Facebook rolls out Neighborhoods, a new feature within the main app that offers many capabilities similar to Nextdoor. The post Facebook ‘Neighborhoods’ Makes it Easy For Locals to Connect appeared…

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Website launch checklist: the 28 things you need to do

You’ve been working hard and now your site is ready. Well, almost ready. Before it sees the world, it’s vital to check every detail, even the smallest one, to make…

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