Hey Google, How Do You Optimize for Voice Search?
How do you optimize your website and its content for voice search? Voice search makes it possible for people of all languages to use their voice to search the internet,…
Read More »Google’s 5 Video SEO Best Practices via @MattGSouthern
Google recommends five best practices for site owners to follow when optimizing video content for search results. The post Google’s 5 Video SEO Best Practices via @MattGSouthern appeared first on…
Read More »The five latest Google Ads features and how to make the most of them
30-second summary: Make no mistake, Google Shopping is still mostly a paid PPC channel, but you can also enjoy its free traffic Video and display formats are not the type…
Read More »Link Building on a Budget (Tools + Tips)
Link building can take the lion’s share of your budget. The price for one paid link may vary from $100-$500. And if you hire an SEO agency to build the…
Read More »How to Target Tourists Through Paid Ads
The tourism industry is rich and exciting, full of cultural knowledge, shared experiences, and career-building opportunities for marketers. It’s true. The tourism industry we know today was largely created by…
Read More »16% off and 16 sweet reasons to love Yoast SEO!
SEO should be for everyone. Everyone -big or small- should have a fair chance in the search engines. That’s why we build software for everyone at Yoast. With WordPress, everybody…
Read More »25 Marketing Metrics You Should Consider Tracking
Vanity metrics don’t give you the insight you need to make good marketing decisions, leading you to pour resources into things that don’t matter for your business. It’s better to…
Read More »Yoast SEO 15.9.1: WordPress 5.7 & FAQ schema patches
Today we released a patch release of Yoast SEO, 15.9.1, to prepare for some of the changes in WordPress core. There were two changes in WordPress itself that we needed…
Read More »How to Target Millennials Through Paid Ads
Millennials are something of a mythical bunch in society. Much is said about their behaviors and preferences, yet many of the stories seem to contradict. Even narrowing down what age…
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