Four common SEO problems with Shopify and how to fix them
30-second summary: While Shopify is one of the most popular platforms for ecommerce businesses, the CMS has a number of issues that can be problematic for SEO Best SEO practices…
Read More »YouTube Rolls Out New Video Comparison Tools for Creators via @MattGSouthern
YouTube is giving creators a new set of tools that make it easy to compare the performance of multiple videos over a period of time. The post YouTube Rolls Out…
Read More »Video SEO: How to rank your videos in Google
We love to watch videos, don’t we? Online video has been booming for years and there is no end in sight. Every second, hundreds of hours of video are uploaded…
Read More »How to Use PPC For Brand Awareness
Brand awareness can seem intimidating and complicated, but it’s just a matter of getting your brand in front of the right people. When you come up with a great idea…
Read More »A marketer’s guide to Core Web Vitals and page experience
30-second summary: Google has always placed its emphasis on the user experience Core web vitals (CWV) and the Page Experience Update are part of that evolution Sites that already recognize…
Read More »The 11 Best Content Management Systems of 2021: Options for Small, Midmarket, and Enterprise Businesses
6 new websites come online every second. Bloggers publish 116 articles per second. And almost 1,100 new posts hit Instagram each second. It’s safe to say that the winning brands…
Read More »What is orphaned content?
If you want your content to rank in Google, it needs to know about the existence of that content. That means that you (or another site) should link to this…
Read More »YouTube Shorts Launching in USA in March via @MattGSouthern
YouTube Shorts, a stories-like vertical video format that allows users to create clips of 15-seconds or less, is coming to the USA next month. The post YouTube Shorts Launching in…
Read More »10 Direct Response Marketing Examples
With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One…
Read More »Eight platforms helping small businesses in digital transformation
30-second summary: Faced with global pandemic-triggered lockdowns, millions of businesses had to move their operations online Creating this “digital transformation” marketing strategy consists of multiple steps and tasks most small…
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