Google Discover Update: Early Data Shows Fewer Domains In US via @sejournal, @MattGSouthern
Early third-party tracking data offers a first look at how Google’s February Discover core update is changing what users see in their feeds. The post Google Discover Update: Early Data…
Read More »Why AI Misreads The Middle Of Your Best Pages via @sejournal, @DuaneForrester
Long-form content doesn’t fail because it’s weak. It fails because LLMs lose the middle. This article explains how to engineer it to survive. The post Why AI Misreads The Middle…
Read More »Google AI Mode Link Update, Click Share Data & ChatGPT Fan-Outs – SEO Pulse via @sejournal, @MattGSouthern
The latest SEO Pulse examines how AI interfaces reshape link visibility, redirect clicks, and filter sources before rankings apply. The post Google AI Mode Link Update, Click Share Data &…
Read More »Information Retrieval Part 3: Vectorization And Transformers (Not The Film)
A practical explanation of vector space models, transformers, and cosine similarity, and what modern information retrieval means for SEO and AI search. The post Information Retrieval Part 3: Vectorization And…
Read More »How a 200-Person Company Competes with a $160B Giant in AI Search
At just under 200 employees, Descript is not the biggest name in video editing software. It’s not the most robust or the most popular, either. But it’s punching way above…
Read More »Google Ads Surfaces PMax Search Partner Domains In Placement Report via @sejournal, @MattGSouthern
Google Ads PMax placement reporting is now populating with data for more accounts, revealing Search Partner domains and impression counts for brand safety review. The post Google Ads Surfaces PMax…
Read More »Microsoft: ‘Summarize With AI’ Buttons Used To Poison AI Recommendations via @sejournal, @MattGSouthern
Microsoft found 31 companies hiding prompt injections inside “Summarize with AI” buttons aimed at biasing what AI assistants recommend in future conversations. The post Microsoft: ‘Summarize With AI’ Buttons Used…
Read More »14 GEO Conferences to Attend in 2026
Now, it commands its own conference circuit, operating alongside dozens of dozens of established SEO and marketing conferences that have added substantial AI search tracks. Here’s a roundup of all…
Read More »How to Build Audience Personas for Modern Search + Template
Search has changed, and so should your audience personas. Your audience searches across Google, ChatGPT, Reddit, YouTube, and many other channels. Knowing who they are isn’t enough anymore. You need…
Read More »New Meridian Tool, Performance Max Learning Path – PPC Pulse via @sejournal, @brookeosmundson
This week’s PPC Pulse covers Google’s new Meridian Scenario Planner and Microsoft’s hands-on Performance Max training updates. The post New Meridian Tool, Performance Max Learning Path – PPC Pulse appeared…
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