How to start a web design agency? Start with your target audience!

How do I start a web design agency? This question comes up often from side hustle freelancers who want to go full-time and from people who see the opportunity in a remote digital business and want to figure out if it’s right for them.

Before building a portfolio website or jumping into sales calls, you have to figure out who you’re going to service with your agency and how you’re going to serve them.

Start by figuring out your target audience. Some ideas:

1) An industry you’ve worked in before
2) A hobby that you know inside and out
3) Partner with a sales person who has lots of experience in an industry
4) Ask someone who knows a specific industry really well to be your consultant and help you learn the industry.

This is one of the basics covered in our online course: BuildThatAgency.com which shows you step-by-step how to build a recurring revenue web design agency.

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