Local SEO Ranking Factors are going to be more, not less, important in 2022 for local businesses.
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Some of the factors that affect local SEO rankings are well understood…
…and some are missed by most people doing SEO…even experienced local search engine optimization providers.
One thing I missed discussing in the video — OOPS — was engagement…
…how Google traffic responds to your search results via clicking around and calling you, etc can have a HUGE effect on your rankings, but it isn’t usually going to get you to ranking your GMB locally all by itself…
…the more of the other local SEO factors you have in place, the easier and better engagement will work for you.
Those other Local SEO ranking factors fall under 4 categories — On Page, Off Page, Inside GMB, and User Properties.
Watch the video for more details…
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