Squarespace – https://squarespace.syuh.net/K0VJae
Shopify – https://shopify.pxf.io/mOez9O
Webflow — https://try.webflow.com/sbr
You don’t need to be a tech genius to make a great website. In fact, you might be better off if you’re not one.
Great websites aren’t about fancy tech, clever animations, or the latest AI tools. They’re built on simple, human principles: clarity, trust, and understanding what your visitor actually wants.
In this video, I break down those principles step by step:
– Why being human beats looking “corporate”
– How to choose a clear goal for your website
– The golden rule: don’t make people think
– Why being conventional is a good thing
– How to pick the right website tool for your project
– Where AI helps and where it gets in the way
– Writing copy that talks to your audience, not about yourself
– Why short, memorable phrases beat long explanations
– Show, don’t tell
– Color, style, iteration, launching early, and mobile
– Why you can (and should) build your site yourself
If you’re a small business owner, creator, freelancer, or just someone trying to make a better website, this video is for you.
This video is not sponsored though there are affiliate links in the video description.
