What Is Schema Markup and How Do You Use It for SEO?

Interested in learning how to add schema markup to your SEO strategy? If you’re looking to improve your website’s rank in the SERPs and boost its SEO value, then you…

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Google Broad Core Algorithm Update Rolling Out June 2, 2021 via @sejournal, @MattGSouthern

Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July. The post Google Broad Core Algorithm Update…

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How to Use Customer Reviews in Images and Video Ads

Choosing the right content for your image and video ads can be challenging. What message will actually get consumers to take the plunge and buy your product? Regardless of how…

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What’s the best CMS for SEO? Top 10 platforms compared

If you want to get to the top of Google’s search results, the wise decision is to pick an SEO-friendly CMS. Read the comparison of the top ten CMS platforms…

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The Maker SERP Squeeze: Why Should SEOs Care?

Looking at 500 data points for each year from 2013 through 2021, Russ examines whether a long-standing theory in search engine optimization is true: do reviewers, aggregators, and non-manufacturing retailers…

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Keyword mistakes: 8 pitfalls you can easily avoid

Thinking about the keywords you want to rank for is really the first and foremost step you need to take for your SEO strategy. Still, keyword research can be quite…

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How to Create Unique Gift Guides for E-Commerce Content

Whether it’s for a loved one or a colleague at work, getting a gift for someone is never easy.  One reason is there are billions of options to choose from….

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What is Organic Search? Everything You Need to Know

In this guide, we’ll cover: Types of organic search results Why organic search is important How to check and monitor organic search rankings How to rank higher in organic search…

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Google On How it Ranks News Sources via @sejournal, @MattGSouthern

Google values transparency when it comes to elevating news sources. The company shares more information about what that means in practice. The post Google On How it Ranks News Sources…

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8 Ways to Champion Animals in Your Local Business Marketing Strategy

The majority of American households now include pets, and recent global quarantines have only brought us closer to them. In today’s blog, Miriam outlines eight ways you can honor the…

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