How to Create the Perfect Business Slogan

Have a favorite slogan? That catchphrase that just sticks in your head like a catchy tune. Sometimes it even has a little jingle or rhyming structure that adds some flair….

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Shopify Sites Can Now Edit Their Robots.txt File via @sejournal, @MattGSouthern

Shopify stores are now able to edit their robots.txt file, which gives store owners more control over how search engines crawl their site. The post Shopify Sites Can Now Edit…

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How to Use LinkedIn’s Social Selling Index Like a Pro

LinkedIn is a perennially underrated social media platform. It’s not always easy to quantify how effective you are on the platform though. Enter LinkedIn’s Social Selling Index. This handy metric…

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How to Make Newsworthy Content

Ahead of her MozCon Virtual 2021 presentation, Amanda Milligan shows you what it takes to make your content newsworthy, in order to attract links.

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The Ultimate SEO Checklist for 2021

It works for ecommerce stores, local businesses, affiliate sites—anything. Here’s the checklist: Basic SEO checklist Technical SEO checklist Keyword research checklist Content checklist On-page SEO checklist Link building checklist How…

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Did Google Search Console send an email with an error message?

We are big fans of Google Search Console — and you should be too! It’s an essential tool to keep your site working properly and find opportunities to get better…

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Customer Satisfaction: Benefits, Examples & Importance

Customer satisfaction is crucial to the success of your business. No matter how innovative your product or competitive your pricing, if your customers are ultimately unhappy, they’re not going to…

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Facebook’s Top 4 Topics to Watch via @sejournal, @MattGSouthern

Facebook published its quarterly report on “Topics to Watch,” which highlights the rising topics of conversation on Facebook and Instagram in the US. The post Facebook’s Top 4 Topics to…

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10 examples of social media posts to get inspired

You’ve probably heard it a dozen times before, but social media needs to be part of your online strategy. Whether you have a website, personal blog or webshop, social media…

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Here’s how you can master your next seasonal digital marketing campaign

30-second summary: To ensure organic visibility for your seasonal pages, start creating, optimizing, and analyzing them now Start creating, organizing, and scheduling seasonal content assets now for a head-start when…

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