Long Tail SEO in 2021: How You Can Have It All or Die Trying
Due to Google’s advancements in Natural Language Processing, the long tail of search has exploded. However, I will argue that NLP has also imploded the long tail, and understanding how…
Read More »Keyword density can still be a useful metric
Have you been in the SEO industry for a couple of years? Then you’ve probably noticed that keyword density (or keyphrase density) has a bad reputation. So why do we…
Read More »How to Run Effective eBay Ads
You want to get your products in front of the people who are going to buy them. When you get your products on eBay, you’re putting them in front of…
Read More »Microsoft Audience Network Introduces Facebook Import & Video Ads via @sejournal, @shepzirnheld
The Microsoft Audience Network has announced support for Facebook campaign import functionality and video ads. Here’s what advertisers need to know. The post Microsoft Audience Network Introduces Facebook Import &…
Read More »How to create eye-catching social images for your content
The web, and our online habits with it, are never at a standstill. One result of our fast-paced online behavior is that we scroll through our social media channels like…
Read More »Google’s John Mueller: “Now’s The Perfect Time” For An SEO Side Hustle via @sejournal, @MattGSouthern
Google’s John Mueller says the launch of the Page Experience update creates opportunities for SEOs to start side hustles, provided they level up their skills. The post Google’s John Mueller:…
Read More »Announcing the Moz Performance Metrics Beta
Moz’s new Performance Metrics features allow you to check Core Web Vitals and other page performance metrics for any page, thousands of URLs at a time.
Read More »Marketing Funnel: What They Are, Why They Matter, and How to Create One
If you’ve spent any time learning about marketing analytics, you’ve probably come across the term “funnels.” What exactly are marketing funnels and why do they matter? Marketing funnels are a…
Read More »Diagnosing a traffic drop? Just breathe!
30-second summary: A traffic drop doesn’t necessarily mean something is wrong – in most cases, it is natural All sites have experienced a decline in traffic throughout their lifetime which…
Read More »How to Submit Your Website to Google in 2021
But how do you submit your website to Google in 2021? And do you even need to? In this guide, you’ll learn: How to submit your website to Google How…
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