25 Marketing Metrics You Should Consider Tracking
Vanity metrics don’t give you the insight you need to make good marketing decisions, leading you to pour resources into things that don’t matter for your business. It’s better to…
Read More »Yoast SEO 15.9.1: WordPress 5.7 & FAQ schema patches
Today we released a patch release of Yoast SEO, 15.9.1, to prepare for some of the changes in WordPress core. There were two changes in WordPress itself that we needed…
Read More »How to Target Millennials Through Paid Ads
Millennials are something of a mythical bunch in society. Much is said about their behaviors and preferences, yet many of the stories seem to contradict. Even narrowing down what age…
Read More »Google to Face $5B Lawsuit Over Tracking Users in Incognito Mode via @MattGSouthern
Google Chrome’s Incognito Mode is at the forefront of a $5 billion class-action lawsuit which alleges users are being tracked during private browsing sessions. The post Google to Face $5B…
Read More »How to Find Expired Domains [with Video]
This post does exactly what it says on the tin – it’s a step-by-step guide that walks you through each stage to help you find expired domains. In the end,…
Read More »Why Keywords Are Still So Very Important for SEO via @MyNameIsTylor
For SEO, keywords still matter. Read about why SEO keywords should be the foundation of your content to address and satisfy searchers’ needs. The post Why Keywords Are Still So…
Read More »When Should You Use Progressive Web Apps?
The age of the smartphone opened up a whole new window for businesses to connect with their customers in an interactive way using apps. Because apps allow customers to interact…
Read More »Ultimate Guide to Shopify SEO
Shopify is one of the best e-commerce platforms that power more than one million online stores worldwide. It is quick and simple but requires some SEO adjustments to get your…
Read More »How to measure the success of your content SEO strategy?
If you want to measure your content SEO strategy’s success, you first need to establish your goals. What’s the purpose of your strategy? Do you want higher rankings? More traffic?…
Read More »5 Resources to Build Your App Idea
Considering building an app? You’re in good company. The mobile app industry is expected to be worth more than $407 billion (yes, with a B) by 2026. Meanwhile, the average…
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