9 Reasons Google Rankings Suddenly Dropped: Recovery Guide

Imagine checking the ranking report and your website’s positions have suddenly taken a nosedive. Years of hard work gone in a day. What would you do? To keep you prepared,…

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Nine mistakes to avoid when contacting websites for backlinks

30-second summary: A backlink is a link that directs visitors from another website to yours. Obtaining backlinks is fundamental to improving your sites search engine ranking, the best ranking sites…

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Google Advises Site Owners of Rise in ‘Work From Home’ Searches via @MattGSouthern

Google is notifying site owners via Search Console of an increase in searches related to work from home jobs. The post Google Advises Site Owners of Rise in ‘Work From…

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Local SEO: why your site should have a store locator

In our recent post about local landing pages, we explained what they are and how you can set them up. These pages can be seen as a part of local…

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What is B2B Content Marketing? 7 Successful Examples

The goal is simple: use content marketing to drive more traffic, acquire leads, and generate sales for your business. Now, here’s the thing: there is no one right way of doing…

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Google on When It’s Acceptable to Use Intrusive Interstitials via @MattGSouthern

Google’s John Mueller speaks on when it’s acceptable to use an intrusive interstitial; something that’s ordinarily devalued in search results. The post Google on When It’s Acceptable to Use Intrusive…

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Introducing: The SEO Marketing Hub 2.0, A Free Library of SEO Resources For 2020

I’m PUMPED to announce the release of the new SEO Marketing Hub 2.0. We launched SEO Marketing Hub 1.0 last year. Since then, we’ve made hundreds of edits, additions, improvements…

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10 Reasons why marketers use data to make budgeting decisions

30-second summary: Bear in mind that no marketing strategy has ever succeeded without the complex mix of data analysis and smart budgeting decisions. Marketers face the tough challenge of data-driven decision-making…

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How to Find Your Target Audience

When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at the image above and you’ll…

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5 Key Tools to Improve the SEO Potential of Your Content

Looking to improve the search performance of your content? Here are some key elements you need to keep in mind – and tools to help.

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