Pinterest Updates Algorithm to Surface More Content Types via @MattGSouthern

Pinterest is introducing a new ranking model to its home feed in an effort to surface certain types of content more often. The post Pinterest Updates Algorithm to Surface More…

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How to Use Heatmaps to Take Your SEO Strategy to the Next Level via @johnelincoln

Heatmaps are an essential tool to understand how users interact with your website. Here are nine tips on how to use heatmaps to boost SEO. The post How to Use…

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How to get more leads on Instagram: 10 Highly effective tactics

30-second summary: Research reveals that more than two-thirds of the world’s Instagram accounts follow at least one active company or business venture. This makes it essential for digital marketers to…

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YouTube Continues Testing Immersive Product Experiences via @SusanEDub

Live Stream display ads, 3D Swirl ads, and Beauty Try On all aim to keep bringing the outside world in to users at home. The post YouTube Continues Testing Immersive…

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Yoast SEO 14.5: New internal linking blocks for Premium

Yoast SEO 14.5 is out today! In this release, we fixed a number of bugs, disabled the XML sitemaps that will arrive in WordPress 5.5 and added two new block…

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How to Analyze a niche and Hypothesize in SEO

There a lot of useful tools which can be combained with each other. Author using Serpstat API, Google’s Custom Search API and R to build a system for analizing a…

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Google’s Rich Results Test Out of Beta & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld

This week on Marketing O’Clock, Google’s Rich Results Test is out of beta, the Structured Data Testing Tool is being phased out, and more. The post Google’s Rich Results Test…

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6 site structure mistakes and how to avoid them!

If you take your SEO and users seriously, you’ll be working on a kick-ass site structure. But, setting up a decent site structure can be challenging. Maintaining a decent site…

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Tips and tools to combine content marketing and PPC

30-second summary: Many businesses opt for content marketing because organic traffic is free. But, this strategy makes them miss a great opportunity to grow fast because combining SEO-optimized content with…

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What We Can Learn From Real World SEO Fails From 2020

Nobody is safe from making SEO mistakes. Not even companies like RyanAir, LinkedIn, and WarnerBros. Learning from the missteps of others works wonders. That’s why we have compiled the five…

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