How to build your brand authority through content marketing
30-second summary: Brand authority can make a huge difference in whether someone decides to buy from you or not. First you have to examine what your current brand recognition is…
Read More »25 Things You Need to Know About Pinterest via @JuliaEMcCoy
Pinterest is a great platform to showcase your brand. But do you know everything there is to know about Pinterest? We’ve got the facts. The post 25 Things You Need…
Read More »Digital PR: How to Define What ‘Good’ Looks Like & Drive Measurable Gains via @lauralhampton
We need to redefine how failure in digital PR is viewed. Here’s how setting expectations and defining your campaign goals can help. The post Digital PR: How to Define What…
Read More »How to Learn SEO in 2020 (According to 130 Experts)
What’s the fastest way to learn SEO? I asked 130 real SEO experts to find out. Here is the question we asked 130 different experts: “If you had to start…
Read More »How A/B and multivariate testing can skyrocket your social media conversions
30-second summary: Less than a quarter of marketers are satisfied with the conversion rates they achieve today. A/B and multivariate testing help to put your website’s variables to work, with…
Read More »How to Get 4,000 Watch Hours on YouTube
In this guide, I’m going to show you how to get 4,000 watch hours on YouTube. Since I began my journey on YouTube in 2017, I’ve accumulated 59,000 watch hours:…
Read More »63 SEO Statistics for 2020
We’ve curated, vetted, and categorized a list of up-to-date stats below. Click to jump to a category, or keep reading for our top SEO statistics. Top SEO statistics Ranking statistics…
Read More »To follow or not to follow? Link attributes explained
The nofollow link attribute was first introduced in 2005 by Google to deal with spammy links that were being used to game the system. Currently, Google treats the nofollow link…
Read More »Facebook Algorithm to Favor Original Reporting & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld
This week on Marketing O’Clock, the team covers Facebook’s newsworthy algorithm change, free Google Shopping listings in the main search results, and more. The post Facebook Algorithm to Favor Original…
Read More »Interview with Lior Davidovitch, the founder of PUBLC
30-second summary: The worldwide web is a clear reflection of all the shifts 2020 has brought and as businesses and marketers crunch majority of their budgets and pivot strategies. In…
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