Guide: How to structure a local SEO strategy for your business
30-second summary: Take advantage of Google’s search market domination with two spots on the first page of Google – Local pack and localized organic search results. Optimize for high converting…
Read More »How to Get to the Top of Google’s Search Results [Interactive Guide]
For example, if you’re a plumber in London, you might want to show up when people search for “plumber near me” or “london plumber.” Most people click the first result,…
Read More »How to Do Keyword Research for SEO
There’s also no shortage of great articles that give you very detailed instructions as to executing a professional keyword research, ranking high for thousands of targeted search terms and vastly…
Read More »Welcome to Content Marketing Unlocked: Your Free Blogging Course
Blogging is so effective that there are over a billion blogs on the web. Just think about that… that’s roughly 1 blog for every 7 people. Sure, we don’t really…
Read More »Foolproof guide to optimizing Shopify for SEO
30-second summary: Search engine rankings play a huge role in making your online store more visible to shoppers. If you rank higher on the SERPs, there’s a higher chance that…
Read More »Google: Be Careful Relying on 3rd Parties to Render Website Content via @MattGSouthern
Google’s Martin Splitt cautions site owners about the challenges that come with using JavaScript content rendered by third-parties, such as blog comment sections. The post Google: Be Careful Relying on…
Read More »Five quick and easy ways to make surveys more effective for content marketing
30-second summary: When writing a survey, clarify your objectives before you start writing questions—time spent writing a strategy is well worth it if it means you didn’t forget a vital…
Read More »Doing More with Less: Automated, High-Quality Content Generation via @lorenbaker
Discover how technical SEOs can use the latest advances in Natural Language Understanding and Generation to create quality content at scale. The post Doing More with Less: Automated, High-Quality Content…
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