How to Run Effective eBay Ads

You want to get your products in front of the people who are going to buy them. When you get your products on eBay, you’re putting them in front of…

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Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket

30-second summary: Very few SMBs use multiple channels for their online advertising Facebook is the most effective channel based on the cost for CPM and CPC It’s important to remember…

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