Hey Google, How Do You Optimize for Voice Search?

How do you optimize your website and its content for voice search? Voice search makes it possible for people of all languages to use their voice to search the internet,…

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Google Page Experience Update: 7 Key Factors to Get Compliance

Google Page Experience update is due in May, 2021. With Core Web Vitals, there are 4 more important factors to check to keep rankings, traffic, sales and peace of mind.

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Google: Fine if 30-40% of URLs in Search Console Are 404s via @MattGSouthern

Google’s John Mueller says it’s normal if 30-40% of URLs in a site’s Search Console report are returning 404 errors. The post Google: Fine if 30-40% of URLs in Search…

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Google Audio Search – Will it Ever Be Possible? via @MattGSouthern

Will it ever be possible for Google to create an index of audio content that users can search through like web pages? The post Google Audio Search – Will it…

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YouTube Rolls Out New Video Comparison Tools for Creators via @MattGSouthern

YouTube is giving creators a new set of tools that make it easy to compare the performance of multiple videos over a period of time. The post YouTube Rolls Out…

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YouTube Shorts Launching in USA in March via @MattGSouthern

YouTube Shorts, a stories-like vertical video format that allows users to create clips of 15-seconds or less, is coming to the USA next month. The post YouTube Shorts Launching in…

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YouTube Launches Biweekly ‘Shorts Report’ For Creators via @MattGSouthern

YouTube is launching the Shorts Report, a biweekly resource for creators with information about product updates, video inspiration, and content creation tips. The post YouTube Launches Biweekly ‘Shorts Report’ For…

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Google Adds 12 New Types of Manual Action Penalties via @MattGSouthern

Google has 12 new types of manual action penalties which involve violations of Google News and Google Discover policies. The post Google Adds 12 New Types of Manual Action Penalties…

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User Experience-Based Google Algorithm Updates: A Timeline

Google has always focused on making user experiences better. Here’s a short timeline of updates throughout the years that can give insight into future optimizations. The post User Experience-Based Google…

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YouTube’s Bite-Size “Clips” Rolls Out In Beta & This Week’s Digital Marketing News [PODCAST]

The Marketing O’Clock team explores YouTube’s latest feature, Clips, Google’s keyword match type consolidation, and more! The post YouTube’s Bite-Size “Clips” Rolls Out In Beta & This Week’s Digital Marketing…

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