How Google’s Search Engine Really Works (A Peek Under The Hood)
Google’s search engine is technically complex. There are hundreds (maybe even thousands) of different factors taken into account so that the search engine can figure out what should go where. It’s…
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As it becomes increasingly challenging to grow organic reach, more and more marketers are looking to paid ads. Since this monetary model is by no means novel, that means there’s…
Read More »How to Decide on a Business Name: Tools, Tips, and Strategies
There are dozens of considerations entrepreneurs have to keep in mind when launching a new company, from the logo to the product to the packaging. The business name, however, may…
Read More »How to Target Baby Boomers Through Paid Ads
The baby boomer generation may seem like an afterthought when you put together the target audience for your paid marketing campaigns, but they still hold a lot of the country’s…
Read More »10 Useful Discord Bots for Online Communities
If you’re using Discord, chances are you’ve heard of Discord bots. These AI-powered bots allow you to perform a wide range of actions, from welcoming new members to paraphrasing influencer…
Read More »2021 Will be the year brands make winning experiences out of remote interactions
30-second summary: In line last year’s changes, customers’ behaviors and expectations have also evolved dramatically over the past year 31 percent more likely to purchase online in 2021 than they…
Read More »Taking your SEO content beyond the acquisition
30-second summary: The typical advice around merely improving on the content already ranking at the top of the SERP is fundamentally flawed. SEOs often limit their content possibilities by thinking…
Read More »Seven essential enterprise SEO skills to master in 2021
30-second summary: SEO holds the keys to digital success. Managing SEO across large enterprises or multiple sites requires many skills. SEO can be time-consuming and gets increasingly harder by the…
Read More »Automated Title Tag Optimization Using Deep Learning via @hamletbatista
Manually optimizing all your title tags can be time-consuming and expensive. Find out how to use Deep Learning to do this task easily. The post Automated Title Tag Optimization Using…
Read More »Email marketing in 2020: Four key things that made the difference
30-second summary: A lot of debate has been going on as regards whether businesses should reduce or increase their marketing efforts. The conclusion is that reducing marketing will lead to…
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