How to become a master of featured snippets

30-second summary: Featured snippets are here to stay, so it’s time for you to adapt. 65% of organic Google searches now include at least one rich snippet. Ranking for them…

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How to use super-resolution and improve onsite image quality

30-second summary: There’s “super-resolution” technology that can greatly improve the quality of your website images. Higher resolution images have multiple benefits, including being preferred by Google and being more likely…

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Beyond Text Searching: A Marketer’s Guide to Voice and Visual Search Optimization

In the 1960s, Star Trek’s Captain James T. Kirk summoned the on-board computer on the USS Enterprise using only his voice. Now, artificial intelligence and machine learning have brought yesterday’s…

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