Market Intelligence: What It Is & How To Use It via @sejournal, @brookeosmundson

This comprehensive guide teaches you what market intelligence is, how to collect data, and how to use it for your brand. The post Market Intelligence: What It Is & How…

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Orlando development agency | Orlando web design agency freelancer customer analytics & reporting

Orlando development agency | Orlando web design agency freelancer customer analytics & reporting

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Understanding Your Squarespace Analytics

Understanding your website analytics is crucial in helping you know what kind of content your audience is loving. But it can be overwhelming if you don’t know what you’re looking…

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Building a Basic Adobe Analytics Dashboard for SEO

Caitlin and Kristi cover the basics of Adobe Analytics for SEO, and guide you through creating a simple dashboard. To learn more, check out the full guide on Moz’s SEO…

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YouTube Analytics Gets 5 Updates via @sejournal, @MattGSouthern

YouTube Analytics is getting five updates that give creators access to more data on how users engage with their channel’s content. The post YouTube Analytics Gets 5 Updates appeared first…

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7 Marketing KPIs Actually Worth Tracking

All good marketing KPIs are tied directly to business growth. Forget about vanity metrics and tracking everything for the sake of it. It’s counterproductive. Know your metrics, measure them well,…

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How to Conduct a Competitive Analysis (Template Included)

You need to conduct a competitive analysis as a part of your market research. Only then can you develop an effective marketing strategy to steer the ship in the right…

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Track These 3 SEO KPIs to Make Better Marketing Decisions

In the SEO world, you can find articles talking about tens of so-called KPIs, including bounce rate, dwell time, time on page, etc. These are vanity metrics that have no…

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Buy Your Metadata SEO T-Shirt Now [September Only] via @MrDannyGoodwin

Are you a master of metadata? Well, you’re gonna love Search Engine Journal’s new SEO-themed T-shirt – available to buy now, for one month only. The post Buy Your Metadata…

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A Business Intelligence Approach To Link Building

The economics of a business problem should always be a consideration before execution, NOT after. Organic search traffic acquisition is no different. Just because you need backlinks to increase organic…

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