An Insider’s Guide to the 2021 Google Core Update

It’s happening!! Make sure your health score in Ahrefs and Lighthouse is gooood. Otherwise, this is probably nothing to worry about 🙂 Google will soon change how it measures page…

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Google Advanced Search Operators for Competitive Content Research

Without an organizing principle, a spreadsheet full of keywords is a bottomless to-do list. It’s not enough to know what your competitors are ranking for — you need to know…

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How to Submit Your Website to Google in 2021

But how do you submit your website to Google in 2021? And do you even need to? In this guide, you’ll learn: How to submit your website to Google How…

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Google’s “Project Bernanke” Favors Google Over Other Advertisers via @sejournal, @hoffman8

It has been alleged that Google has been giving its own ads an unfair advantage within the Google Display Network. Here’s what we know. The post Google’s “Project Bernanke” Favors…

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Consolidating Locations and Google My Business Listings Due to COVID-19

Local brands that had to make quick changes in 2020 to continue serving the public are now having to make longer-term decisions based on the COVID-19 recession, altered consumer behavior,…

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Pinterest Boards Upgraded With 3 New Features via @MattGSouthern

Pinterest is launching three new features for boards that allow users to make more productive use of their time on the platform. The post Pinterest Boards Upgraded With 3 New…

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How to Optimize Your Google My Business Listing in 30 Minutes

Here are just a few tangible benefits to claiming and optimizing your Google Business Profile: Improved rankings. Google shows Business Profiles in the results for local searches, and well-optimized profiles…

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Google My Business to Log Recent Customer Calls via @MattGSouthern

Google My Business is working on a new feature that will allow businesses to see recent customer calls triggered from search results. The post Google My Business to Log Recent…

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Google Launches Mini-Site of Holiday Marketing Resources via @MattGSouthern

Google’s new small business holiday hub is full of resources marketers can use to prepare for the busiest shopping season of the year. The post Google Launches Mini-Site of Holiday…

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Google Advises Site Owners of Rise in ‘Work From Home’ Searches via @MattGSouthern

Google is notifying site owners via Search Console of an increase in searches related to work from home jobs. The post Google Advises Site Owners of Rise in ‘Work From…

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