Google Clarifies Passage-Based Ranking, 2020 Clockscars & This Week’s Digital Marketing News [PODCAST]

The Marketing O’Clock team dives into Google’s plans for passage-based ranking, TikTok and Instagram Reel’s entrance into Google Discover, and more! The post Google Clarifies Passage-Based Ranking, 2020 Clockscars &…

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What is a Quality Backlink? 8 Key Indicators to Look For

High-quality backlinks have 8 characteristics including relevance, traffic, authority, link profile quality, editorial standards, outbound link quality, indexation, and anchor text. In this guide, I’ll dive into each of those…

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Google December 2020 Core Update Insights via @martinibuster

Five search marketers share their perspectives on the December 2020 Google Core Algorithm Update. The post Google December 2020 Core Update Insights via @martinibuster appeared first on Search Engine Journal.

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Google Search Patent Update – December 18, 2020 via @theGypsy

Google’s recently awarded patents touch on interesting topics like knowledge panels, machine learning, and more. Read about them here. The post Google Search Patent Update – December 18, 2020 via…

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Google Structured Data Testing Tool Lives On At New Domain via @MattGSouthern

Google is not shutting down the Structured Data Testing Tool after all, as per an announcement stating the tool will be migrated to another domain. The post Google Structured Data…

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What Are Topic Clusters and Why You Need them!

If you’ve been in the SEO or content game for any amount of time, chances are you’ve come across terms like hub, spoke content, pillar post, pillar pages, topic clusters,…

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Blockchain PR – Everything You Need to Know

This Blockchain Public Relations guide is by far the most valuable piece of content I have ever written. In this article, I take the experience I have gained over the…

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Link Exchanges for SEO in SaaS – Yes or No (+Guide inside)

Reciprocal links are not good for SEO, they said. But is it really? Learn more about proper how-to’s on link swap linkbuilding for SaaS.

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10 Google Sheets Add-Ons That Make SEO Work Easier via @mindyweinstein

Google Sheets is a go-to tool for SEO professionals. Why not use add-ons to save time and simplify tasks? Check out 10 add-ons to try. The post 10 Google Sheets…

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What is Structured Data? And Why Should You Implement It?

But what’s in it for you, and how do you implement it? Let’s get into it! How structured data helps your SEO Schema markup, the cornerstone of structured data The…

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