How to Rank in AI Overviews: What Actually Works (Based on Data, Not Speculation)

Our own study shows that AI Overviews have caused click-through rate drops of 34.5%, with new research from Seer Interactive reporting drops as high as 61%. And research from Pew…

Read More »

AI Overviews Reduce Clicks by 34.5%

We analyzed 300,000 keywords and found that the presence of an AI Overview in the search results correlated with a 34.5% lower average clickthrough rate (CTR) for the top-ranking page,…

Read More »

How to build a tiny online store in a few minutes

Read More »

What Search Marketers Need to Know About Criteo’s Retail Media Platform via @ebkendo

Here’s everything you need to know about Criteo’s Retail Media platform, what it does for sponsored products, and how to get started The post What Search Marketers Need to Know…

Read More »