Image SEO: Best practices and tips for optimization
30-second summary: Optimizing images is an often overlooked aspect. While images might look great, they often end up with a filename that looks something like IMG982713.jpg that is not very…
Read More »How to perfect the category page of your online store
The one page that often seems to be forgotten in the optimization of ecommerce sites is the product category page. We see this very often: category pages just don’t get…
Read More »How to perform SEO A/B testing in Google Search Console
30-second summary: SEO A/B testing allows site owners to understand whether the changes they make to their website have a positive impact on keyword rankings. Anything on a website can…
Read More »How NLP and AI are revolutionizing SEO-friendly content [Five tools to help you]
30-second summary: Natural language processing (NLP) is one factor you’ll need to account for as you do SEO on your website. If your content is optimized for NLP, you can…
Read More »PageRank sculpting: How to get more from your links
30-second summary: SEO strategists focused on link building often forget that it’s much easier to optimize their existing link equity than it is to build more. Large enterprise and ecommerce…
Read More »5 blog topic ideas for your eCommerce site
A blog can be a great marketing tool for your eCommerce site. It gives you the possibility to tell readers all about your brand, products, and company. Plus, by blogging…
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