How to Lower PPC Churn Rates

It’s a pay-to-play world. From social media to Google Ads, companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric you might not be tracking:…

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7 Instagram Contest Ideas to Grow Brand Awareness

Instagram accounts that hold contests can achieve up to 70% faster follower growth than accounts that don’t hold contests. If you want a popular Instagram account, coming up with and…

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Zero Click Search Drama & Other Digital Marketing News [PODCAST]

The Marketing O’Clock team discusses Google’s increase in zero click searches, the use of Facebook groups in marketing strategies, and more! The post Zero Click Search Drama & Other Digital…

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How to Target Baby Boomers Through Paid Ads

The baby boomer generation may seem like an afterthought when you put together the target audience for your paid marketing campaigns, but they still hold a lot of the country’s…

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Facebook Adds 3 New Ways to Make Money With Video Content via @MattGSouthern

Facebook is launching three updates aimed at helping creators of video content make more money. The post Facebook Adds 3 New Ways to Make Money With Video Content via @MattGSouthern…

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75 Web Scraping Examples that Will Save Your Time

Web scraping (data search and extraction from HTML-pages) has become a real gem for digital marketers and analysts that need to collect massive data sets for further research. This blog…

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Research: The integration of SEO and PR

30-second summary: Experts have told us for a few years that SEO and public relations (PR) need to merge Are SEO and PR really integrating “in the wild”? In case…

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10 Direct Response Marketing Examples

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One…

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Facebook Pages Redesigned, 5 New Features Added via @MattGSouthern

Facebook is rolling out a redesigned layout for Pages along with new features to help foster community building and achieve business objectives. The post Facebook Pages Redesigned, 5 New Features…

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6 Best Marketing Podcasts (Most Voted For)

We also got suggestions from other Facebook marketing groups, Twitter, and LinkedIn. In total, we received close to 90 suggestions and hundreds of votes—with most going to just six podcasts….

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