Is Google Biased? We Analyzed 50 Key Politically-Driven Topics to Find Out

Is Google biased against conservatives? The short answer is not likely. Based on our data-driven study, we found that 63% of Google’s search results were non-partisan. While 32% of the…

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How to optimize your landing pages for users

Landing pages are a very important part of your website. And if you optimize your landing pages, you can increase both your traffic and your conversion rate. Obviously, you should…

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Snapchat Mini Apps & This Week’s Digital Marketing News [PODCAST]

Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are talking about Google’s leadership changes, mini Snapchat apps, and Facebook News. Plus, Amazon wants to scan you for your body type,…

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The 4 Ps of Marketing: A Step-by-Step Guide (With Examples)

The 4 Ps of marketing… You’ve probably heard about them from a friend, a textbook, or even at school. I know it sounds like a boring topic that’s common sense,…

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SEO Audit #1 – YouTube.com

In this first SEO audit, I’m going to analyze YouTube. YouTube is the most popular website on Google’s organic search according to Ahrefs. That’s no surprise because Google owns YouTube….

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What Is Semantic Search? How It Impacts SEO

Just look at the result for this query: Despite not mentioning Yoda by name, Google understood who we were talking about, and what we wanted to know about him. This…

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How to Optimize for Google’s Featured Snippets in 2020

Featured snippets are pieces of information that typically appear at the top of Google’s search results. They provide answers to the search query by pulling relevant content from top-ranking pages….

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Google Finds Over 25 Billion Spammy Pages Every Day via @MattGSouthern

Google’s efforts to keep spam out of search results are detailed in the company’s annual webspam report, published today. The post Google Finds Over 25 Billion Spammy Pages Every Day…

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11 Huge Reasons to AVOID Blogspot in 2020

If there’s anyone who can advise you against Blogspot, it’s me. That’s because I started my first blog using Google’s free Blogger platform. Why did I do it? Well, because…

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301 Redirects: The Ultimate Guide for 2020

Understanding how to execute 301 redirects is a fundamental SEO skill. That’s what this guide is all about. Make sure you read until the end because I’m going to show…

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