How does video SEO work?

Video is great for explaining a topic in just a couple of minutes. Or, to give people an idea of that product they’re thinking of buying. You can also use…

Read More »

Rich results for products with Schema.org structured data

You see them in search results a lot: product listings with added metadata, like price, availability, reviews, and specifications. However, not every site offering the same product has the same…

Read More »

What does Google do?

How does Google work? What does Google actually do? For many of you, this will be fairly old news. But for everyone who is new to the world of SEO:…

Read More »

Google: Fine If AMP Page Has More Ads Than HTML Page via @MattGSouthern

Google’s John Mueller says the search engine’s recommendation to maintain parity between AMP and canonical HTML pages does not apply to ads. The post Google: Fine If AMP Page Has…

Read More »

18 Ways to Optimize Content for Search Intent

How do you optimize content for search intent? The days of improving your search rank by packing your text and HTML code with keywords are long gone. Today, in order…

Read More »

75 Web Scraping Examples that Will Save Your Time

Web scraping (data search and extraction from HTML-pages) has become a real gem for digital marketers and analysts that need to collect massive data sets for further research. This blog…

Read More »

Best WordPress Cache Plugin

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Three seconds.  That’s all your visitors give you when…

Read More »

Do HTML Sitemaps Offer Any SEO Benefit?

Years ago, HTML sitemaps offered a clear SEO benefit to websites. They made site crawling easier for search engines and helped to distribute PageRank. XML sitemaps have long been a…

Read More »

Manage your readers’ expectations to reduce the bounce rate of your post

Grabbing the attention of people online is hard. But keeping that attention is way harder. In fact, it takes most site visitors less than a second to form an opinion…

Read More »

Is It Better to Embed Videos or Link to Them?

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales.  There are currently two ways…

Read More »