HTTP vs HTTPS: How Does Your Decision Impact SEO Results?

HTTPS (https://) is HTTP (http://) with the use of an SSL (Secure Socket Layer) certificate. SSL (or TLS) certificates encrypt normal HTTP requests and responses. HTTPS is more secure than…

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Speed and performance of Web dev, SEO, and marketing agencies websites

30-second summary: The research shows most agencies failed when it comes to the performance of their website. Search engine ranking is a multi-factor game, and performance, while it matters for…

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5 ways to boost your Core Web vitals

“If only I could simply wave my wand and have a super fast website!” This has probably crossed your mind as well, right? Optimizing site speed and user experience is…

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rel=canonical: the ultimate guide

A canonical URL lets you tell search engines that certain similar URLs are actually the same. Because sometimes you have products or content that can be found on multiple URLs…

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