What Facebook Watch Means for Marketers
It was only a matter of time. Just like Amazon, YouTube, and Netflix before it, Facebook officially entered the video streaming game with Facebook Watch. What is Facebook Watch, and…
Read More »How brands should meet customers in their new (virtual) reality
30-second summary: Virtual experiences like test drives, makeup tutorials, and open houses have become essential as shoppers move their business online. The same digital assets for virtual test-runs and try-ons,…
Read More »SEO takeaways from 2020: A review of the most unusual year for search
30-second summary: Google launched over 4,000 search improvements and new features throughout 2020. Baidu continued to crack down on poor quality sites with its 2020 updates its StrongWind algorithm was…
Read More »Google Clarifies Passage-Based Ranking, 2020 Clockscars & This Week’s Digital Marketing News [PODCAST]
The Marketing O’Clock team dives into Google’s plans for passage-based ranking, TikTok and Instagram Reel’s entrance into Google Discover, and more! The post Google Clarifies Passage-Based Ranking, 2020 Clockscars &…
Read More »10 Alternatives to Google Hangouts on Air
Google has an impressive resume of highly impactful, successful products. For instance, products like Google Search and Google Docs are used by millions around the world daily. But no business…
Read More »Need to step up your social media marketing? Follow this recipe
30-second summary: Brands face increasing challenges to capture audiences’ attention with paid posts as users learn to scroll past sponsored content. Advertising spending has dropped during the pandemic, meaning there’s…
Read More »Five strategies to promote your business using LinkedIn Stories
30-second summary: LinkedIn Stories feature allows you to create a video that runs no longer than 20 seconds and host it on your profile. The format will help kickstart conversations…
Read More »Social media analytics 101: The data that matters most
30-second summary: Marketing decisions should be backed by data about consumers, their behavior, and conversions. Marketing and namely social media analytics provide numerous categories to analyze, so it is easy…
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