Unpacking the TikTok algorithm: Three reasons why it’s the most addictive social network

30-second summary: TikTok has quickly become one of the most popular, addictive social networks. President Trump issued an executive order threatening to ban the platform in the US, and TikTok…

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How to get your YouTube videos appear in Google’s video carousel

30-second summary: Google is giving a lot of visibility to video content through its interactive SERP section called a “video carousel”. Getting your video ranked in Google’s “video carousels” can…

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How to Set Up Microsoft Bing Shopping Campaigns for E-Commerce Businesses

Google may lead the search engine ranks, but they’re not the only player in the game. Bing holds 11.22% of the global search engine market share. Compared to Google’s 72.94%,…

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How People Use Google Search (New User Behavior Study)

We analyzed 1,801 Google user behavior sessions to better understand how people interact with modern Google SERPs. Specifically, we investigated: How many people click on ads vs organic results Percentage…

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How to get more leads on Instagram: 10 Highly effective tactics

30-second summary: Research reveals that more than two-thirds of the world’s Instagram accounts follow at least one active company or business venture. This makes it essential for digital marketers to…

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Five SEO content types to power and grow your business through 2020

30-second summary: The convergence of content and SEO has happened and digital is next.   Brands that produce quality content over quantity using insights to understand intent stand to capture market…

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