Zero Click Search Drama & Other Digital Marketing News [PODCAST]

The Marketing O’Clock team discusses Google’s increase in zero click searches, the use of Facebook groups in marketing strategies, and more! The post Zero Click Search Drama & Other Digital…

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Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket

30-second summary: Very few SMBs use multiple channels for their online advertising Facebook is the most effective channel based on the cost for CPM and CPC It’s important to remember…

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Instagram Will Let Users Draft Stories to Save For Later via @MattGSouthern

Instagram users will soon be able to create stories and save them as drafts to publish later, the company confirms in an announcement. The post Instagram Will Let Users Draft…

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New SEO Tool Gathers Google Search Insights From 60M Queries via @MattGSouthern

A new, free tool for SEOs tracks what percentage of Google search results pages in the US contain local packs. The post New SEO Tool Gathers Google Search Insights From…

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18 Ways to Optimize Content for Search Intent

How do you optimize content for search intent? The days of improving your search rank by packing your text and HTML code with keywords are long gone. Today, in order…

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How to Spot SEO Myths: 20 Common SEO Myths, Debunked via @HelenPollitt1

Here are 20 SEO myths that have been debunked over and over again, but still persist no matter how hard SEO experts try. The post How to Spot SEO Myths:…

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Where do you take your marketing strategy from here?

30-second summary: Most marketers agree that creating content is a core business strategy SEO can help you capitalize on the content you’ve created and see lasting results Create content around…

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Facebook Adds 3 New Ways to Make Money With Video Content via @MattGSouthern

Facebook is launching three updates aimed at helping creators of video content make more money. The post Facebook Adds 3 New Ways to Make Money With Video Content via @MattGSouthern…

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YouTube Shorts Rolling Out in the US With In-App Creation Tools via @MattGSouthern

YouTube Shorts is rolling out in the US as part of a beta launch that will see creation tools added to the mobile app. The post YouTube Shorts Rolling Out…

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Get more subscribers with these seven podcast SEO tips

30-second summary: Did you know that, as of 2020, upwards of 68 million people listen to a weekly podcast?  Your podcast can easily reach more subscribers if you take some…

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