How to Use Heatmaps to Take Your SEO Strategy to the Next Level via @johnelincoln

Heatmaps are an essential tool to understand how users interact with your website. Here are nine tips on how to use heatmaps to boost SEO. The post How to Use…

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YouTube Continues Testing Immersive Product Experiences via @SusanEDub

Live Stream display ads, 3D Swirl ads, and Beauty Try On all aim to keep bringing the outside world in to users at home. The post YouTube Continues Testing Immersive…

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Google’s Rich Results Test Out of Beta & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld

This week on Marketing O’Clock, Google’s Rich Results Test is out of beta, the Structured Data Testing Tool is being phased out, and more. The post Google’s Rich Results Test…

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LinkedIn Adds Name Pronunciation Audio Clips to User Profiles via @MattGSouthern

LinkedIn profiles can now include audio recordings of users saying their own names to assist others with proper pronunciation. The post LinkedIn Adds Name Pronunciation Audio Clips to User Profiles…

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Five Google Trends charts that show the impact of COVID-19

30-second summary: The world is now starting to open back up and we are marketers are adjusting to how we can be effective in this new reality. Search data can…

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WP Rocket Issue Blocked Structured Data to Google? via @martinibuster

Google dropped images from recipe blog rich snippets again. Some say WP Rocket might have something to do with it. The post WP Rocket Issue Blocked Structured Data to Google?…

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Instagram Lets Users Pin Comments to the Top of Posts via @MattGSouthern

Instagram is testing pinned comments on posts as part of a larger effort to combat bullying on the platform. The post Instagram Lets Users Pin Comments to the Top of…

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LinkedIn to Prevent Users From Spamming Page Follow Invites via @MattGSouthern

LinkedIn is making its platform less noisy by cracking down on the number of invites page admins can send out each month. The post LinkedIn to Prevent Users From Spamming…

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25 Things You Need to Know About Pinterest via @JuliaEMcCoy

Pinterest is a great platform to showcase your brand. But do you know everything there is to know about Pinterest? We’ve got the facts. The post 25 Things You Need…

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Digital PR: How to Define What ‘Good’ Looks Like & Drive Measurable Gains via @lauralhampton

We need to redefine how failure in digital PR is viewed. Here’s how setting expectations and defining your campaign goals can help. The post Digital PR: How to Define What…

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