How to Build Backlinks in 2020 (NEW Guide)

Backlinks are created when one website links to another website. Google (and other search engines) consider backlinks to be “votes” for a page. In fact, Google’s original PageRank algorithm used…

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Yoast SEO 15.2: Swedish word forms, Slack URLs, performance

Today, we are releasing Yoast SEO 15.2 into the wild. For this release, we’ve focussed on providing word form support for another language: Swedish. We have also added an interesting…

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What is Technical SEO? 11 Best Practices

Although modern search engines like Google are relatively good at discovering and understanding content, they’re far from perfect. Technical issues can easily prevent them from crawling, indexing, and showing web pages…

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A five-step framework for effective keyword targeting in 2020

30-second summary: Proper optimization is about comprehensive basics, not the “secret tricks”. The most important basic tactic to get right is keyword targeting. First, you need to know where in…

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What is quality content and how do you create it?

Writing quality content should be a key aspect of every SEO strategy. But when is your content considered high-quality? And is this the same for your users as it is…

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How to duplicate a post in WordPress, plus 4 reasons why!

If you write content in WordPress, duplicating a post can come in quite handy. It can save you a lot of valuable time to clone a post and adjust the…

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Yoast SEO 14.9: Polish word forms, Hebrew keyphrase recognition

Yoast SEO 14.9 comes with a new round of improvements, plus two new language-based enhancements: Polish word form support in Premium and Hebrew keyphrase recognition in Free. Polish is the…

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How to set up a cornerstone content strategy with Yoast SEO

On your site, you’ll probably have a few articles that are most dear to your heart. Articles you desperately want people to read. Articles you want people to find in…

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Related posts in WordPress: make sure to suggest the best

Showing related posts below your post are a great way to keep visitors on your website. That’s why lots of site owners already use related posts to reduce the number of…

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Beyond exact keyword matching: optimize your text naturally

Our green bullets are addictive. We get that. While they help people optimize their texts for the search engines, we don’t want people chasing only our bullets and losing track…

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