Core Web Vitals: Page Speed Is Now More Important for SEO
Page experience and the included Core Web Vital metrics will officially be used for ranking pages in May 2021. Source: Google The easiest way to see the metrics for your…
Read More »3 Vital Click-Based Signals for SEO: First, Long, & Last
This post shows you how to optimize for click signals to improve your SEO, regardless of how Google might use them as a ranking signal.
Read More »6 Common Google SERP Feature Misconceptions in SEO
Brodie Clark teamed up with Izzi Smith to create a new SEO quiz series, testing marketers’ knowledge of Google SERP features. In this post, read through the six most common…
Read More »Microsoft Advertising’s New Rollout & More Digital Marketing News via @sejournal, @shepzirnheld
The Marketing O’Clock team discusses Microsoft Advertising’s auto-applied recommendations and automotive ad unit, what’s new with Instagram Stories, updates from Google Ads, and more. The post Microsoft Advertising’s New Rollout…
Read More »Google vs. Microsoft Bing: A Detailed Comparison of Two Search Engines via @sejournal, @wburton27
Google and Microsoft Bing satisfy the informational needs of millions each day. What do you need to know to optimize for each one? The post Google vs. Microsoft Bing: A…
Read More »What is on-page SEO?
Every SEO strategy is focused on ranking as high as possible in the search engines. To do this, we all try to design and develop a website that Google’s algorithm will…
Read More »Google: No Benefit to An Artificially Flat URL Structure via @MattGSouthern
Google’s John Mueller says there’s no benefit to having an artificially flat URL structure compared to one that shows directory depth. The post Google: No Benefit to An Artificially Flat…
Read More »Zero Click Search Drama & Other Digital Marketing News [PODCAST]
The Marketing O’Clock team discusses Google’s increase in zero click searches, the use of Facebook groups in marketing strategies, and more! The post Zero Click Search Drama & Other Digital…
Read More »Website Audit with Google Search Console
Google Search Console (GSC) is a free tool that provides a great deal of reliable data and helps website owners, SEO professionals, and developers understand how their websites perform on…
Read More »New SEO Tool Gathers Google Search Insights From 60M Queries via @MattGSouthern
A new, free tool for SEOs tracks what percentage of Google search results pages in the US contain local packs. The post New SEO Tool Gathers Google Search Insights From…
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