Google Page Experience Update: 7 Key Factors to Get Compliance
Google Page Experience update is due in May, 2021. With Core Web Vitals, there are 4 more important factors to check to keep rankings, traffic, sales and peace of mind.
Read More »Google Webmaster Guidelines: Everything You Need to Know & Understand via @BrianHarnish
SEO professionals use Google’s Webmaster Guidelines to choose tactics and strategies that align with Google’s expectations. Here’s what you need to know about them. The post Google Webmaster Guidelines: Everything…
Read More »Google Ads App Gets New Features After 3 Months of No Updates via @MattGSouthern
The Google Ads mobile app is getting updated with two new features to help advertisers monitor and improve campaign performance on the fly. The post Google Ads App Gets New…
Read More »Update or delete? Cleaning up old content on your site
Sometimes, content on your website becomes irrelevant or out of date, and you need to decide whether to update it or delete it. It’s part of your regular content maintenance…
Read More »Google’s John Mueller on Troubleshooting Rich Results via @MattGSouthern
Google’s John Mueller goes over three possible reasons why a website’s structured data is not generating rich results in search. The post Google’s John Mueller on Troubleshooting Rich Results via…
Read More »Do HTML Sitemaps Offer Any SEO Benefit?
Years ago, HTML sitemaps offered a clear SEO benefit to websites. They made site crawling easier for search engines and helped to distribute PageRank. XML sitemaps have long been a…
Read More »What is orphaned content?
If you want your content to rank in Google, it needs to know about the existence of that content. That means that you (or another site) should link to this…
Read More »Keyword Difficulty Explained: What It Is and How It Impacts SEO
Ever heard of keyword difficulty score? When it comes to writing content that ranks, there’s a lot to consider. Beyond planning out your URL, creating eye-catching images, and so on,…
Read More »Improving the content SEO fitness of your website!
Sites get bigger. We keep on adding content but tend to forget to clean up. As the web grows older, more and more sites are growing older and bigger as…
Read More »New: Understanding structured data course!
We’ve added a new course to Yoast SEO academy: the Understanding structured data training course! Do you want to explore structured data in depth? Then this course is for you….
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