The Role of SEO in Mergers and Acquisitions

Acquisitions can have a dramatic impact on your search visibility. Long ago, one of the main competitors of an engineering company I was working with shut down. I asked about…

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How to Make Videos Appear in Google Learning Video Rich Results

Video marketing is here to stay. Cisco predicts 82 percent of all internet traffic will be video by 2022. Also, according to HubSpot, 53 percent of users want to see…

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Improve Your Google Rankings With These SEO Tips

Local search has quickly become one of the most integral parts of marketing a small business. So, what makes a local SEO campaign successful? Local SEO is becoming more competitive…

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What We Learned From A “Google Only” Marketing Approach

Could a “Google only” approach to marketing move the needle for a very small local business? Which Google tools improved visibility and conversions? We had a unique opportunity with a…

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Crowd marketing is the forum link building strategy you need to know in 2020

30-second summary: Link building is still one of the best tactics to boost your Google rankings Forum link building can help you tap into niche communities Crowd marketing is the…

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Guide: How to structure a local SEO strategy for your business

30-second summary: Take advantage of Google’s search market domination with two spots on the first page of Google – Local pack and localized organic search results. Optimize for high converting…

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