How to Detect and Optimize Old Content
Optimization of old blog posts would make for traffic growth as well as the creation of new ones. But that’s not as easy as it sounds because you should know…
Read More »The 2020 SEO Jobs Report
We analyzed 7,051 job postings on Glassdoor and LinkedIn to better understand the current SEO job market. In this new report you’ll learn: Average SEO position salaries Skills that employers…
Read More »Guide: How to effectively incorporate customer journey mapping into your marketing strategy
30-second summary: A customer journey map is a visual representation of every interaction between you and your customers. Proper customer journey mapping can make a huge difference in conversions and…
Read More »LinkedIn Adds Name Pronunciation Audio Clips to User Profiles via @MattGSouthern
LinkedIn profiles can now include audio recordings of users saying their own names to assist others with proper pronunciation. The post LinkedIn Adds Name Pronunciation Audio Clips to User Profiles…
Read More »How Long Does It Take to Get 4,000 Watch Hours on YouTube?
It takes one year to get 4,000 watch hours (240,000 minutes) if you maintain 20,000 minutes of watch time per month. Your watch time is divided across your entire YouTube…
Read More »How to Get 4,000 Watch Hours on YouTube
In this guide, I’m going to show you how to get 4,000 watch hours on YouTube. Since I began my journey on YouTube in 2017, I’ve accumulated 59,000 watch hours:…
Read More »Blog post checklist: how to optimize for search engines
So you’ve decided to write a blog post. That’s great! Now let’s make sure your efforts pay off and it turns into an awesome post that also ranks. What do…
Read More »Social Media Optimization Tips to Help Your Website Rank
So perhaps you’re in that position of previously having rejected social media as a worthwhile addition to your overall business focus — or maybe you were sold on the value…
Read More »How to Completely Set up & Optimize Your LinkedIn Company Page via @searchmastergen
Can customers find your business on LinkedIn? Learn how to build out and optimize your LinkedIn company profile for maximum visibility. The post How to Completely Set up & Optimize…
Read More »