Simple guide to creating an expert roundup post that drives website traffic
30-second summary: Roundup posts are pieces of content in which a list of selected experts give their insights on the same topic, in short descriptions that include their opinions, predictions,…
Read More »What is structured data?
You might have heard about structured data, Schema.org, and JSON-LD. You might have even heard that it’s becoming more and more important to add them to your site. But what…
Read More »Yoast SEO 15.3: Zapier integration and Hebrew word forms
Today, we’re launching Yoast SEO 15.3. In this release, we have the regular round of improvements and enhancements, plus a couple of awesome additions for Premium users. We’ve added another…
Read More »Google’s featured snippets: How to get your YouTube video featured in Google
30-second summary: YouTube is one of the most featured domains in Google. Unlike any other heavily featured sites, YouTube.com provides any brand an easy way to host a brand-owned asset…
Read More »How to create a consistent omnichannel customer experience
30-second summary: Customers today have high standards when it comes to their online shopping experiences, so you can’t afford to be lax with your operation. Before you do anything else,…
Read More »‘People also ask’ (PAA) feature: Uncovering Google’s hidden gem
30-second summary: Signaling rapid growth, PAA boxes are now present across half of all SERPs. With 75% of PAA results appearing within the top three results in Google, the PAA…
Read More »Five YouTube promotion mistakes that even experienced professionals make
30-second summary: Targeting the wrong audience can lead to poor engagement on your YouTube channel. Competitor analysis will help you solve this problem. A well-structured plan for promotion will help…
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