What is structured data?

You might have heard about structured data, Schema.org, and JSON-LD. You might have even heard that it’s becoming more and more important to add them to your site. But what…

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Yoast SEO 15.3: Zapier integration and Hebrew word forms

Today, we’re launching Yoast SEO 15.3. In this release, we have the regular round of improvements and enhancements, plus a couple of awesome additions for Premium users. We’ve added another…

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Google’s featured snippets: How to get your YouTube video featured in Google

30-second summary: YouTube is one of the most featured domains in Google. Unlike any other heavily featured sites, YouTube.com provides any brand an easy way to host a brand-owned asset…

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How to create a consistent omnichannel customer experience

30-second summary: Customers today have high standards when it comes to their online shopping experiences, so you can’t afford to be lax with your operation. Before you do anything else,…

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‘People also ask’ (PAA) feature: Uncovering Google’s hidden gem

30-second summary: Signaling rapid growth, PAA boxes are now present across half of all SERPs. With 75% of PAA results appearing within the top three results in Google, the PAA…

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Twitter to Let Users Crop Their Own Image Previews via @MattGSouthern

Twitter users will soon be able to crop their own image previews and have greater control over how photos appear in the main feed. The post Twitter to Let Users…

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Five YouTube promotion mistakes that even experienced professionals make

30-second summary: Targeting the wrong audience can lead to poor engagement on your YouTube channel. Competitor analysis will help you solve this problem. A well-structured plan for promotion will help…

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Twitter Allows Users to Limit Replies & This Week’s Digital Marketing News [PODCAST]

This week on the Marketing O’Clock podcast, the team covers Twitter’s new conversation settings, a major Google glitch, and Google’s new People Cards. The post Twitter Allows Users to Limit…

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Defining value stream management for SEO agencies business owners

30-second summary: Value stream management is the practice that helps businesses to determine the value of the software development process.  By managing value streams, you can improve the flow of…

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Twitter is Considering These Premium Features in a Subscription Model via @MattGSouthern

Twitter is actively exploring the option of adding a premium subscription model that would give users access to exclusive features. The post Twitter is Considering These Premium Features in a…

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