How to Create and Launch a Google Ads Campaign [2022 Update]
I don’t get it. I have a ton of friends who own companies. As soon as they start making some money, they start talking to me about all kinds of…
Read More »14 Cheap & Effective Small-Business Marketing Strategies
Call them strategies or tactics, but here are 14 ways you can promote your business that a) work, b) don’t require a large budget, and c) won’t hurt your brand…
Read More »Is user data truly protected in the Google Analytics universe?
30-second summary: Fair data collection is when people are willing to share segments of their digital selves without giving away the whole picture Google’s data empire seems to backfire on…
Read More »How to Find a Website’s Keywords (Organic & Paid)
Dive in to see how to really find any website’s organic keywords (keywords that it ranks for in Google) and even paid keywords (keywords used to bid on Google Ads). …
Read More »The carbon footprint of your website and how to reduce it
Climate change is the most serious threat we’re facing as the human race. We must keep our greenhouse gas emissions in check to keep climate change manageable, as failing to…
Read More »What is Copywriting? Definition & Tips
Not quite sure what makes a good copywriter? This isn’t a huge surprise, since there’s a lot of confusion about copywriting. It’s often compared to content writing, and some use…
Read More »What Is Quora & How It Works via @sejournal, @martinibuster
Quora can be a useful part of a larger marketing strategy. Learn what it is and how to use it without being spammy. The post What Is Quora & How…
Read More »LinkedIn Lists Top 20 In-Demand Skills via @sejournal, @MattGSouthern
LinkedIn publishes a new report on the most in-demand skills based on analyzing job postings. The top 20 skills are featured in 78% of postings. The post LinkedIn Lists Top 20…
Read More »How to Write a Blog Post (That People Actually Want to Read) in 9 Steps
If a blog post is published and no one reads it, is it still a blog post? Anyone can write a blog post. But not everyone can create one that…
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