Build a blog that drives real results

A blog can grow your audience and build trust, but only if you do it right. AI search now answers questions before users click, so your posts need to stand…

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Preferred Sources Expand, Gmail Brand Lift, Pichai On AI Overviews via @sejournal, @MattGSouthern

Google brings Preferred Sources into AI Overviews and AI Mode, iPullRank measures Gmail’s pull on AI Mode brand visibility, and new ad formats arrive. The post Preferred Sources Expand, Gmail…

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You’re Using AI At The Execution Layer. The Value Is In The Judgment Layer via @sejournal, @DuaneForrester

The six-mode taxonomy maps almost exactly onto the split between execution-layer and judgment-layer work. Most practitioners are living in the execution layer. The post You’re Using AI At The Execution…

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How To See If Competitors Are Advertising In Your Customers’ ChatGPT Answers via @sejournal, @trendos_com

Learn the manual process to track who is advertising in ChatGPT answers. Understand your competitors’ strategies in real-time. The post How To See If Competitors Are Advertising In Your Customers’…

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New: Track your brand visibility in Claude with Yoast AI Brand Insights

Yoast AI Brand Insights, part of the Yoast SEO AI+ plan now lets you scan how your brand appears in answers generated by Claude. You can see your Claude data…

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YouTube Now Auto-Detects AI Content, Labels It For Viewers via @sejournal, @MattGSouthern

YouTube is moving AI disclosure labels to more visible spots and adding automatic detection for undisclosed photorealistic AI content on videos. The post YouTube Now Auto-Detects AI Content, Labels It…

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Google Preferred Sources Hit 345K, Expand Into AI Search via @sejournal, @MattGSouthern

Google says users have selected 345,000 Preferred Sources, which now appear in AI Overviews and AI Mode alongside new link carousels. The post Google Preferred Sources Hit 345K, Expand Into…

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Why Enterprise SEO Recommendations Fail – It’s Psychological, Not Technical via @sejournal, @billhunt

Reframing “problems” as “opportunities” isn’t corporate spin. It’s the psychological condition that makes enterprise change actually happen. The post Why Enterprise SEO Recommendations Fail – It’s Psychological, Not Technical appeared…

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Gmail Content Linked To AI Mode Brand Visibility Lift via @sejournal, @MattGSouthern

iPullRank tested Gmail and Photos signals in opted-in AI Mode Personal Intelligence accounts. Gmail showed the strongest brand visibility lift. The post Gmail Content Linked To AI Mode Brand Visibility…

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Security patch: Yoast SEO Premium 27.6.1

Yoast SEO Premium 27.6.1 is out now. This release contains a security fix affecting the Redirect Manager in Yoast SEO Premium. The good news: the vast majority of users are not impacted. If you’re a customer of Yoast…

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