PR and SEO: How to Build More Authority Together (5 Steps)

PR and SEO used to be separate disciplines. Now you can’t afford to keep them siloed. Google and LLMs both rely on third-party signals — backlinks, brand mentions, expert commentary,…

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How to Create and Optimize Your Robots.txt File

Key Takeaways Robots.txt is a plain text file in your root directory that tells search engine and AI crawlers which pages on your site to crawl and which to skip.   By guiding…

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Pichai Says Google Is ‘A Bit Behind’ On Agentic Coding via @sejournal, @MattGSouthern

Sundar Pichai says Google is “a bit behind” in agentic coding, citing a lack of developer-facing products as one reason for the gap. The post Pichai Says Google Is ‘A…

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Reddit CEO: LLMs ‘Would Not Exist’ Without Reddit Data via @sejournal, @MattGSouthern

Reddit CEO Steve Huffman calls user content “modern oil” for AI, discusses deals with Google and OpenAI, and outlines why some companies face lawsuits. The post Reddit CEO: LLMs ‘Would…

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Agent-To-Agent Marketing Was Just Born on Moltbook

More people are asking AI assistants to research products, compare options, and make recommendations for them. And once AI agents become the layer between people and the internet, marketers will…

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We Ran an AI Hackathon for Our Content Team. Here’s What We Built with Agent A

Some marketer automated their entire workflow. Cut their week to four hours and cloned their voice. Built an agent that drafts, ships, and reports on itself. Maybe whitened their teeth…

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Google Says AI Mode Can Now Scale Faster Across Languages via @sejournal, @MattGSouthern

In a post-keynote interview, Google’s Liz Reid told NDTV that AI Mode’s multilingual models have made it easier to expand across countries and languages. The post Google Says AI Mode…

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Digital PR Hasn’t Changed – AI Search Just Made The Fundamentals More Important via @sejournal, @gregjarboe

AEO, GEO, AI Mode, signal loss. Three recent SEJ articles read together reveal the same truth: the questions beneath the terminology never changed. The post Digital PR Hasn’t Changed –…

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How to Create an AI Visibility Report with Writesonic

Key Takeaways An AI visibility report tracks how often your brand is cited across AI-generated responses. Think of it as a companion to your SEO reporting, not a replacement for…

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All You Need To Know About Cloudflare’s Agent Readiness Score via @sejournal, @slobodanmanic

Most of the checks that tanked your agent-readiness score don’t apply to your website type. Here’s what the number actually means. The post All You Need To Know About Cloudflare’s…

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