Most Important Google Ranking Factors | Free SEO Course | Lesson 5

Understanding Google ranking factors is crucial for SEO – as these factors are the criteria applied by Google when evaluating pages to decide the best order of relevant results to return for a search query.

In 2006, Google said that it was using over 200 ranking factors and this number might have doubled since that time. In this lecture, let’s talk about four common pillars of Google ranking factors.

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