LinkedIn Adds Name Pronunciation Audio Clips to User Profiles via @MattGSouthern
LinkedIn profiles can now include audio recordings of users saying their own names to assist others with proper pronunciation. The post LinkedIn Adds Name Pronunciation Audio Clips to User Profiles…
Read More »How to Completely Optimize Your Google My Business Listing
Use this comprehensive guide to ensure you’ve completed your Google My Business listing correctly, and optimized every possible part of GMB.
Read More »5 Winning Types of Content Marketing to Grow Your Business
There are lots of ways to do this. Here are just a few popular types of content marketing: Blogging Video marketing Podcasting Email marketing Webinars Case studies Presentations eBooks White…
Read More »Five Google Trends charts that show the impact of COVID-19
30-second summary: The world is now starting to open back up and we are marketers are adjusting to how we can be effective in this new reality. Search data can…
Read More »The latest news in SEO and WordPress: July 2020
Every few weeks we have an SEO News video in which Jono Alderson and I, along with other experts, share the latest SEO news with our academy subscribers. Last week,…
Read More »How to Win the “SEO vs. PPC” Debate
Believe it or not, some marketers are still taking sides in the “SEO vs. PPC” debate. Depending on your immediate circumstances, one may be more important than another—but both are…
Read More »How Long Does It Take to Get 4,000 Watch Hours on YouTube?
It takes one year to get 4,000 watch hours (240,000 minutes) if you maintain 20,000 minutes of watch time per month. Your watch time is divided across your entire YouTube…
Read More »How audience insights can improve your campaign’s bottom line
30-second summary: Cross-reference what businesses think their target audience is versus their current reality through Google Analytics . Create mock-up personas that you can target your campaigns towards. Identify key outlets…
Read More »WP Rocket Issue Blocked Structured Data to Google? via @martinibuster
Google dropped images from recipe blog rich snippets again. Some say WP Rocket might have something to do with it. The post WP Rocket Issue Blocked Structured Data to Google?…
Read More »Parent and child pages: Linking hierarchical post types for SEO
When we talk about site structure on WordPress we often focus on blogs post: “Use taxonomies and link to related posts!” But you probably have hierarchical post types on your…
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