Navigating a cookieless future

30-second summary: On September 16, Apple launched iOS 14, which is a major overhaul of the Apple operating system and would require users to authorize information known as (IDFA). This…

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How to Efficiently Write the Perfect Meta Description

Here’s how the code snippet looks: <meta name= “description” content= “Site Explorer runs on a huge database of 12 trillion links and 402 million tracked keywords to give you the…

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Best Video Conferencing Software

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Video conferencing software has exploded in popularity over the…

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WCAG Compliance Guide to Web Accessibility

Based on a survey of 10 million pages, 98 out of 100 internal pages do not comply with WCAG standards. It’s clear that an overwhelming majority of sites don’t take…

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Google Launches Mini-Site of Holiday Marketing Resources via @MattGSouthern

Google’s new small business holiday hub is full of resources marketers can use to prepare for the busiest shopping season of the year. The post Google Launches Mini-Site of Holiday…

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Yoast SEO 15.0: Support for Arabic, plus a new table of contents block

Today, we’re launching Yoast SEO 15.0. This release features some awesome new additions and enhancements. We’ve added full support for Arabic, made a new block for the block editor and…

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Shopify SEO: What not for forget in 2020!

Needing some help with Shopify SEO? We’re sharing our easy to follow guide for new Shopify business owners. Get your new site ready for more traffic!

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Keyword research for your online store

When you start an ecommerce site, having a keyword strategy might seem less important. You’re selling products, right? So the product names are your keywords. While that might be true…

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The 3 Best Analytics Companies of 2020

You likely already know how important creativity is when it comes to digital marketing. However, coming up with great ideas – be that through content or ads – is only…

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Synergized search is key to success in the new normal

30-second summary: Given that consumers run billions of searches every day — with Google estimated to process 40,000 per second it’s clear marketers need a smart strategy to cut through the…

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