Ahrefs is popular among content marketers because of its comprehensiveness – the platform has all the tools that content marketers need to increase and monitor the organic reach of their brand.
It is the go-to tool for checking backlinks, keeping an eye on competitors, keyword research, and identifying new content ideas. Marketers also use the toolkit for identifying technical SEO issues with their digital properties.
In short, Ahrefs is a powerful Swiss Army knife that should be in the digital toolbox of every marketer.
